While Aditya Birla Group (ABG) make people resonate ‘What an idea’ and by its impact on the customer rightfully tell them that it’s the ‘Big in my your life’.
Waking up early in the morning and there are no meet and greets with my parents or sister, instead there is a rush, a rush to make sure that I can prepare some food for myself for breakfast and meet the never ending deadlines of MBA life. A girl who had never seen anything other than comforts of home, being pampered was the normal order and Bangalore was my world. Cut back to the present, Mumbai has taught me much more in the last 40 days than Bangalore ever did in the 24 years I stayed there. They say Mumbai is “The city that never sleeps” and the day I arrived here I really felt it, people running round the clock, involved in a never ending rat race to get a little ahead of the other one. The task to survive in a city so unrelenting seemed daunting as ever. Nerves were very evident in the first week where being mentally strong all day wasn’t an option but the war cry every day. Few days went by this way where I felt like crying my heart out seeing how demanding life can be. But after the first week of struggles, pulling myself together seemed the only way forward left for me. To achieve this I made sure that I grab the bull by its horns and make sure I am a couple of steps ahead of what is being demanded off me by my college and this city in general. I went out and made sure I learn to do a new thing every day which I have never done before, come out of my comfort zone and do the uncomfortable. I learnt how to make chapatti for starters. Then it was time to do my own dishes. Slowly, day by day, I was seeing myself metamorphose into this new independent and confident being who never backs down easily. After staying in Mumbai for well over a month on my own I can clearly vehement one fact that winning is only fun when you take a little damage.
One of the most important aspect in our lives is the health, of ours and of our loved ones. Aditya Birla wellness services including medical and life care is something that makes me and my family secure. Each and every Aditya Birla Group hospital is equipped with the best in class facilities and highly qualified team makes it one of the best in the market. Moreover the health insurance policies makes the present and the future of my whole family secure. Because of such features, Aditya Birla has been listed down as the prime choice for most of the health insurance cover offered by the corporate.
Aditya Birla Group is the third largest Indian Private Sector conglomerate. It has marked a difference right from the British Raj and has always lived up to the values it follows. Spread over various sectors in Cement, Finance, Fashion, Metals, Textiles etc. Having marked India on an International Map, 50% of the Group’s revenues from in from overseas markets. The brand value created for each of its brand is phenomenal, e.g.: when someone says Cement, it always reiterates only to UltraTech Cement. Sitting, writing this article if I look around, at my home itself ABG is everywhere in some form or the other starting with wardrobe filled with Allen Solly, Van Heusen and Forever21. I cannot imagine a day without foil paper and again the brand recall goes to Freshwrapp. We cannot forget the base and strength of the house is built with ABG (UltraTech Cement). Personally, ABG was the first group to open a huge store in a newly built mall in my town. Surat was still developing and people still heavily depended on local brands until Pantaloons was opened in town and it was like the luxury that was introduced to us. Tapping into an untapped potential market was a very risky but risk-assessed decision made by ABG. Later into years, when formals came into picture in my life, ABG group was the saviour again. It provided not only high-end segment but also low and middle end segment with brands like People.
WHY ADITYA BIRLA GROUP IS BIG IN OUR LIVES?
“We stumble not because the goal is out of reach, but rather because of unexpected obstacles and setbacks that get in our way.”
Boasting the vision to be a premium global conglomerate with a clear focus on each of the businesses and holding the mission of delivering the superior values to customer, shareholders, employees and societies, the group serves interests in metals, cement, viscose filament yarn, branded apparel, carbon black, chemicals, fertilisers, insulators, financial services, telecom and IT services.
“Strength does not come from winning. Your struggles develop your strengths. When you go through hardships and decide not to surrender, that is strength.” Says Arnold Schwarzenegger
While Aditya Birla Group (ABG) make people resonate ‘What an idea’ and by its impact on the customer rightfully tell them that it’s the ‘Big in my your life’.
Waking up early in the morning and there are no meet and greets with my parents or sister, instead there is a rush, a rush to make sure that I can prepare some food for myself for breakfast and meet the never ending deadlines of MBA life. A girl who had never seen anything other than comforts of home, being pampered was the normal order and Bangalore was my world. Cut back to the present, Mumbai has taught me much more in the last 40 days than Bangalore ever did in the 24 years I stayed there. They say Mumbai is “The city that never sleeps” and the day I arrived here I really felt it, people running round the clock, involved in a never ending rat race to get a little ahead of the other one. The task to survive in a city so unrelenting seemed daunting as ever. Nerves were very evident in the first week where being mentally strong all day wasn’t an option but the war cry every day. Few days went by this way where I felt like crying my heart out seeing how demanding life can be. But after the first week of struggles, pulling myself together seemed the only way forward left for me. To achieve this I made sure that I grab the bull by its horns and make sure I am a couple of steps ahead of what is being demanded off me by my college and this city in general. I went out and made sure I learn to do a new thing every day which I have never done before, come out of my comfort zone and do the uncomfortable. I learnt how to make chapatti for starters. Then it was time to do my own dishes. Slowly, day by day, I was seeing myself metamorphose into this new independent and confident being who never backs down easily. After staying in Mumbai for well over a month on my own I can clearly vehement one fact that winning is only fun when you take a little damage.
One of the most important aspect in our lives is the health, of ours and of our loved ones. Aditya Birla wellness services including medical and life care is something that makes me and my family secure. Each and every Aditya Birla Group hospital is equipped with the best in class facilities and highly qualified team makes it one of the best in the market. Moreover the health insurance policies makes the present and the future of my whole family secure. Because of such features, Aditya Birla has been listed down as the prime choice for most of the health insurance cover offered by the corporate.
Aditya Birla Group is the third largest Indian Private Sector conglomerate. It has marked a difference right from the British Raj and has always lived up to the values it follows. Spread over various sectors in Cement, Finance, Fashion, Metals, Textiles etc. Having marked India on an International Map, 50% of the Group’s revenues from in from overseas markets. The brand value created for each of its brand is phenomenal, e.g.: when someone says Cement, it always reiterates only to UltraTech Cement. Sitting, writing this article if I look around, at my home itself ABG is everywhere in some form or the other starting with wardrobe filled with Allen Solly, Van Heusen and Forever21. I cannot imagine a day without foil paper and again the brand recall goes to Freshwrapp. We cannot forget the base and strength of the house is built with ABG (UltraTech Cement). Personally, ABG was the first group to open a huge store in a newly built mall in my town. Surat was still developing and people still heavily depended on local brands until Pantaloons was opened in town and it was like the luxury that was introduced to us. Tapping into an untapped potential market was a very risky but risk-assessed decision made by ABG. Later into years, when formals came into picture in my life, ABG group was the saviour again. It provided not only high-end segment but also low and middle end segment with brands like People.
WHY ADITYA BIRLA GROUP IS BIG IN OUR LIVES?
“We stumble not because the goal is out of reach, but rather because of unexpected obstacles and setbacks that get in our way.”
Boasting the vision to be a premium global conglomerate with a clear focus on each of the businesses and holding the mission of delivering the superior values to customer, shareholders, employees and societies, the group serves interests in metals, cement, viscose filament yarn, branded apparel, carbon black, chemicals, fertilisers, insulators, financial services, telecom and IT services.
“Strength does not come from winning. Your struggles develop your strengths. When you go through hardships and decide not to surrender, that is strength.” Says Arnold Schwarzenegger
