WHY ADITYA BIRLA GROUP IS BIG IN OUR LIVES?
When someone mentions the name of Aditya Birla Group, I am quite sure our brains go through a series of brands that come under this US $44.3 billion corporation. The range of products starts from the very basic aluminium foil used in our kitchens and the clothes we wear to the cement used in multi-storeyed buildings and the high-grade aluminium used in aerospace. So, what exactly is the Aditya Birla Group? To put it in simple words, the Aditya Birla Group is an Indian Multinational Conglomerate which operates in 35 countries with more than 120,000 employees worldwide. The group has a considerable influence on viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services. Now the question is how exactly does the Aditya Birla Group affect our lives? It owns some of the most well-known brands such as UltraTech Cement, Pantaloons, Allen Solly, Van Heusen, Hindalco, Louis Philippe, Grasim etc. It also co-owns Vodafone Idea Limited, which is the largest telecom group in India in terms of subscribers and revenues with the Vodafone Group. These are just to name a few. To put this in simple words, the impact that the Aditya Birla group has on our lives is equivalent to the effect an MBA has on our careers because as far as the viewpoints of MBA students are concerned, there is barely anything more impactful for them as their MBA.
HOW I OVERCAME CHALLENGES TO ACHIEVE MY AMBITIONS IN LIFE SO FAR?
What makes one stand out in an overwhelmingly difficult situation is one’s ability to handle a crisis that sometimes threatens to destabilise them. In a difficult situation, you are left with a fraction of a second to take a decision that may either save you from the crisis or make you a vulnerable victim.
Around a year back, I met with a horrible accident just three months before I was supposed to appear for my midterms. When I realised that I had met with an accident, I immediately informed my parents through a call although I was bleeding profusely. And somehow, maybe due to the rush of adrenaline, I went to pick up my scooter and started driving towards a hospital before the people stopped me. What I am trying to say is, instead of feeling sorry for myself, I immediately think of a plan to counter the problem I’m facing. It took me more than a month to fully recover from this accident. The MBA entrances were really close at that point in time. But somehow this accident also made me introspect. As soon as I recovered, I started preparing for the MBA entrances quite seriously. That effort helped me get into one of the top B-Schools of India. So, accidents do happen in life but most of the times they teach us a few important lessons. After my accident, I realised that a small act of carelessness can cost you heavily. It sometimes puts your career, your future or your life at stake. Moreover, if you confront an adverse situation, which may seem unnerving at the outset, you have to gather courage, both physical and mental to face the crisis rather than crumbling down under its pressure or running away from it.