Aditya Birla Group has had a profound impact on my life. I have used its products for all my life. One of the most important products that the group has rolled out has been Idea Cellular. I have been using this network for the past 5 years and I can honestly say that the reason that I stuck to it despite easy portability to other networks was its fantastic reception. It had absolutely no network issues while other networks were troubled with frequent call drops. I think that is the reason that it has the maximum subscribers in rural India which prefers performance over shiny things.
Another important product from the company which has impacted my life has been Ultra Tech Cement. My father rebuilt our house when I was little because we had cracks in our walls due to faulty quality of our cement. We used Ultra Tech cement while rebuilding and it has been 10 years since we rebuilt and we have not had a single problem with our construction. The quality is so top notch and at a very reasonable price that anyone can buy it. It is definitely one of the most important products made by the company.
I can say that the company has impacted millions of lives through its work and is one of the most recognisable names in the country which needs to be applauded more than it is,
