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You are more beautiful than you think: Dove’s ad campaigns breaking the stereotypes
Dove

You are more beautiful than you think: Dove’s ad campaigns breaking the stereotypes

27 Oct 2014 · 6 min read

Dove’s “Campaign for Real Beauty” went viral and is still considered one of the best campaigns till date. What was the secret ingredient that made the campaign successful? This is an attempt to find …

InsideIIM

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