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Patanjali

8 Stories

Secret Recipe Of Patanjali's Success - Strategy With RS

Baba Ramdev's Patanjali galloping sales are showing no signs of stalling. In the year ending March'16, his company's sales stood at INR 105.61 billion. And it is projected to cross INR 200 - 250

Everyone In This World Is Nothing But A Salesman

Wondering if I am doing the right thing, I was waiting on Har Ki Pauri, Haridwar for the Ganga aarti to start. It was six thirty in the evening, the

Internship At The Fastest Growing FMCG Company - Patanjali - Parag Nawani, IIM Rohtak

“And here comes Swami ji”, said one of my co-interns as we were waiting for him to arrive. That was May 25th, when all the interns at Patanjali Ayurved Ltd.

Internship Experience At Patanjali Ayurved Limited - Ankit Gupta, IIM Rohtak

Om. Patanjali Ayurved Limited (PAL). This name needs no introduction. There is no denying the fact that The stalwarts of the FMCG industry are perplexed and thrilled by the stupendous

How To Prepare A Brief - Market Research Made Easy

This is a semi-hypothetical case study created in order to teach the concept of making a brief.

Can The Patanjali Brand Overstretch - Views From Prabhakar

One of the principles of yoga may well be to stretch but does that apply equally to the practice of branding as well?

12 Business Stories From 2015 And How They Will Play Out In 2016 - Strategy With RS

Business strategist Rajesh Srivastava analyses the secret behind the success of Baba Ramdev's Patanjali, the rise of Kabaddi, Uber's strategy, Maggi Noodles' comeback, Google and Facebook's drive to control last-mile

The Rise of Patanjali's FMCG Business - Strategy With RS

‪#‎BabaRamdev‬’s ‪#‎Patanjali‬ is in the news. It is estimated that Patanjali's Sales is likely to top INR 5000 crore by the end of FY’16.