A Tale of Greater Goodness_Goa Institute of Management

Aditya Birla Group is among the fortune 500 companies. It has a powerful presence in various sectors like textiles, cement, telecom, financial services, fertilizers, etc. The headquarters of the Indian multinational conglomerate is in Worli, Mumbai. The group was founded by Seth Shiv Narayan Birla in 1857 and currently has its operations in more than 35 countries.

Aditya Birla Group has touched millions in the world. The presence of the products & services provided by the group is massive. It has created ample opportunities for individuals across countries. It has given priority importance to the country & its citizens, before profits. ABG has contributed in the field of healthcare, education, sustainable livelihood programmes, Infrastructure development and engaging in various village model programs, in turn playing a huge part in the growth of its people.

The group evolved extensively over the years and it will prosper with and for the citizens.

Due to the massive presence of Aditya Birla Group in every sector, like millions, it has created an impact in my life. It was long back in 1996 when my father bought his first mobile phone & the network used by him was Idea Cellular. Aditya Birla Group operates in various fashion brands like Ralph Lauren, Allen Solly, Forever 21, Louis Philippe, Pantaloons, Peter England & Van Heusen out of many. Forever 21 is a brand close to my heart with all my favourite styles. 

I once got a chance to see the work ABG is doing in Jaipur, Rajasthan. The work & people associated with the project inspired me & motivated me to join Salaam Baalak Trust in Delhi. I felt joy and pride in giving back to the society in a way which is qualitative. The initiative lead to creation of a bond with children in the trust.

ABG is an inspiration and an example to all the peer companies and upcoming startups on how to formulate your business strategies by keeping in mind the interests of the country and its people. It has paved the way for all the micro companies which will guarantee a shared growth and development of the society. As Kumar Mangalam Birla says, “The one important factor that keeps me going is the kind of people I work with”, these kind of people have impacted the lives of 7.5 million people annually. Over 60% of these people live below the poverty line and belong to vulnerable sections of the society. By entering into the partnership with global organisations like WHO, Bill and Melinda Gates foundation etc. Aditya Birla Group has worked towards the betterment of this section of the society. I feel blessed and proud to be associated with such a brand which has changed my life for the better and encouraged me to be a part of the greater good.