‘Aditya Birla Group’ has been shown very important part in shaping of our life, it may sound stupid but right from the beginning many people were using all its products knowingly and unknowingly. Starting from the cement and copper used in construction of houses to clothes people wear till today. In fact it’s been a supportive engine for nurturing many people to lead a quality life.
The mobile phone and Smartphone what we are using which has become a part of our daily life today and the SIM card(Idea, Vodafone) in it are an example of what ABG’s products has been contributing towards the people especially youngsters of this generation.The supermarket retail stores like More-megastore has been many people’s choice of purchase of daily needs since many decades. When it comes to clothing and fashion brands like Allen solely, Louis Phillip Fashion stores like Pantaloons, Planet fashion had been always a trendy choice for many people of our country. In respect of what ABG has been doing for Transport services in the country is unforgettable. In Indian railways a large share of the copper requirement of Railways is fulfilled by Birla Copper.As far as my usage of ABG’s products I had been a loyal customer to ‘PeterEngland’ (Clothing brand) since a decade or more I have used Idea cellular mobile network for more than two years in my graduation days it helped me a lot to connect with my friends and family, relatives in necessary times. I also visit more megastores very frequently when I do any shopping in my Hometown. When I was working as a Software Engineer I always used to feel problematic to manage my Finance (money) in such case I found ‘My universe’ application which was very helpful in managing money in my Bank accounts Time-to-Time, I used to have 4 bank accounts in different banks so I used to feel difficult to check, control my money but ‘my universe’ helped me since I can transact all my bank accounts at one place by using my Smartphone.
One of my brothers works in Construction business; He owns a Cement shop as well He is tied up with ‘Ultratech’ cement for many years the sales executives, distributers who works with him are also part of the loyal people who believed in Ultratech and now they are leading a happy life by the trust they had on Ultratech. It feels very surprising element for me when I see these people having trust in a single brand and living for decades with it, although they hail from rural background they consider Ultratech group as their one loyal brand that is moving their lives forward and giving a hope for bright future.