Competitions2 minutes

ABGP - A multi touch point brand

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Madhura Ahire
Madhura Ahire

Aditya Birla group is an Indian multinational conglomerate founded in 1857 by Seth Shiv Narayan Birla which operates in more than 35 countries . ABGP is active in 14 industry sectors & has achieved global and national leadership in several bussiness. The very big reason why it’s big in my life as it caters to different sectors and is beneficial to me in different ways . Aditya Birla fashion limited is the most favourite amongst all . It looks after my affordable shopping -Pantaloons my work outfits -Van Heusen & Allen Solly. It makes my Dad and brother ready & confident for meetings through Louie Philippe  and Peter England . It makes me get over the long distance relationship with my family as I stay in hostel through seamless network service through Vodafone idea merged entity . Aditya Birla makes my life secure through its life insurance & wealth Max plan . It helps in building my home , office ,the restaurants i visit and the hotels i stay making them strong and last long  through Ultratech cement . It protects the environment ( Birla Carbon ) & makes driving safe & travelling easy  by strong Birla tyres .Also the company is committed towards the environment through Aditya Birla Chemicals which uses hydrogen  as a fuel to power idea telecom towers and water conservation at their plants through water mapping , sewage treatment & rain water harvesting . Aditya birla also sorts my financial stress by providing housing finance , project finance & wealth management options specially Mutual funds . Lastly it helps me transfer money,make payments & recharge easily through BHIM app . All in all life cannot be this easy without ABGP from fashion to finance , from tyres to cement and also it’s contribution towards the environment which makes living better . The ultimate aim of my life is to bring positive change in people’s life and as the brand has multi touch points aspect &  it becomes a reality if i get the opportunity to become a part of such conglomerate .

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ABGP - A multi touch point brand