Aditya Birla is one of the biggest names in corporate industries in India. Its operation covers 35 countries with more than 120,000 employees worldwide. The group was founded by Seth Shiv Narayan Birla in 1857. It is in the League of Fortune 500. It has over seven decades of responsible business practices in a wide range of sectors – viscose staple fiber, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators, financial services, telecom, BPO and IT services.
ABG has contributed in each of our lives in a great manner. People unknowingly use its products, visits its stores, and even build their houses. Same goes for me. There has been multiple instance where I have used apparels produced by ABG. It has store named “Pantaloons” with multiple brands showcasing their clothes under one room. It makes one’s life easier when they go out looking for what to wear. From casuals to formals to shoes, everything can be found under one roof. Most of my formal wears are from ABG brands such as Van Heusen, Peter England, Louis Phillipe.
Grocery is one of the essentials for daily life. Grocery stores such as “More” which provides all the stuffs at affordable price, adding to discount and helps to deliver the products to home has made the life of common people easy.
For Construction, across India products manufactured by ABG is used, be it UltraTech, ACC, Ambuja cement or the wires used in electrical appliances. Most of the houses, buildings etc., use these products. Unknowingly, but it’s true that most houses are constructed with ABG products.
“Idea” is one of the most affordable telecom services providing cheap call and internet and has a coverage across INDIA. It one of the 1st India companies to provide 4G services across India at a lower price. “Idea Internet Network” marketing campaign was on of the most successful campaign encouraging people to learn using internet.
Aditya Birla Group has not just helped in betterment my life but also it has made a similar picture in the hearts of other individuals too.