RB Mavericks is a National Level Case Study Competition. We have Pranab Sen (Second Year, MBA-BM) with us from Team Ironfist (Pranab Sen, Purvi Mehta) of Xavier Institute of Management, Bhubaneswar, the National qualifiers, to discuss his enriching experience.
The journey began in December with the 22nd edition of FCB+Ulka Comstrat. This was the very first-time MISB Bocconi was invited among other institutes to participate in this flagship Communication Strategy Contest. As overwhelmed as we were, the first step apart from forming a well-built team was glancing through the case studies over the past 22 years. As we glanced through the cases we gauged the seriousness of this competition and the amount of research and depth that FCB+Ulka looks out for in the presentation of the solution to the case study. This year's iconic case study was by GSK's Horlicks: About making Horlicks great again.
From the enormous enrolment received by the Maruti Suzuki Colors of Youth - Season 7, four finalists were selected who outshone the other participants. The event hosted by Symbiosis Institute of Business Management, Bengaluru (SIBM-B) received entries from colleges across the city. The edition was designed to draw out the most talented and versatile personalities amongst India's B-schools and professional colleges with an exciting Vitara Brezza up for grabs.
'Congratulations! You have made it to the Regional Finals of Brandstorm 2018!' It was the very first time in 6 years that MISB Bocconi participated in Brandstorm. We were overjoyed when we made it to the regional finals in the very first year of participation! This itself was a huge success as per us.
From a plethora of options to choose from, why did you decide to participate in L.I.M.E.?
Hero Campus Challenge is a National Level Case Study Competition, which concluded its third season at Delhi. We have Aman Kapur (First Year, MBA-BM) with us from Team Invincibles (Aman Kapur, Kunal Mahendru and Pooja Nanda) of Xavier Institute of Management, Bhubaneswar, the 2nd runners-up of National Finals, to discuss his enriching experience.
“And now, the IIM Ahmedabad player is in the opponent’s half with the ball, with the IIM Bangalore player hot on his heels. He skips right past the IIM Calcutta defender, nutmegs the SIBM Pune centre-back and shoots…. Will he get past the IIM goalkeeper…? GOAAAAAALL! IIM Ahmedabad has won the first ever B-School Premier League by a whisker! What an incredible season this has been…”
On 11th February 2018, a 1-hour test will determine who will earn access to India's pre-eminent MBA mentors, win latest gadgets, score valuable internships and scholarships, and of course, win cash rewards, all of these worth about Rs. 25,00,000 including Rs. 1,00,000 reserved for the All India Topper!
