What does a CEO really do in a typical day at the office? Is it every bit of glamorous as it looks? What are the qualities that are needed to make it to the most coveted position of the C-suite? What would you do if you could be the CEO for a day?
Hello, from Team Caesar!
Every MBA student might have realised that case study competitions are an integral part of those two years of MBA degree. Undoubtedly it gives you lot of value addition and yes a CV pointer too. Solving real-life business problems for brand likes HUL, ITC, L’Oréal and more, gives you a great rush. Having said that, few missteps even lead brightest minds away from victory. While working on the case, intermittently this question keeps on bothering us that “How do we approach it”?
Any Indian person would always feel proud to represent India as one of the brand ambassadors (not the ones on TV or Promotional Campaigns) of India on a Global platform. That feeling cannot be summed up in words.
Exide launched its first edition of the Innovation Challenge in September 2017. Exide is a key player in the battery market and is a regular recruiter from top b-schools in India. The aim of the competition was to give 2nd-year students of a top b-school a platform to apply their knowledge to come up with solutions for live business problems of Exide. I had paired up with 3 others from my class, namely Ratnakar Patra, Mukul Jha and Tiwary Sudhanshu Ranjan to take part in this competition. With the first submission due the night before summer placements at IIM Lucknow in October, we were a little strapped for time. The question at hand was to design a 5-year business plan for Exide. However, we submitted the solution in the stipulated time to the best of our abilities.
Having spent the past 2 terms attempting to win case competitions, I managed to discover that there are some commonalities that can help those of you trying to follow suit win those big bucks. My claim to fame is nothing but multiple attempts, a few wins and some campus final worthy entries. Having had a chance to make it through some or the other level in 8 attempts, I'd like to share what I've gathered.
The month of September 2017 saw the launch of the prestigious OutThink 2017 B-School case study competition by Larsen and Toubro, popularly known as L&T. Now L&T definitely needs no introduction - it is a renowned and trusted brand in India and worldwide in the domain of EPC, or in layman terms, on things related to Mega Civil structures design and construction.
At a b-school, the most hyped affair after placements is the inter-college competitions. For some, they are just another added feature on their CVs, but for others, they provide a platform for quick and quality learnings and implying whatever learned in class. So this article exactly illustrates how not can tackle the overhype surrounding them by taking the correct mindset while approaching them.
