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My ABG Story- IIM Rohtak

My ABG Story- IIM Rohtak

Aditya Birla group is an Indian multinational conglomerate, headquartered in Worli, Mumbai, India. It is present in 35 countries with more than 120,000 employees worldwide. It is the third-largest Indian private sector conglomerate with revenue of approximately US$44.3 billion in the year 2018.

meghna bagri
SDA Bocconi Asia Center

SDA Bocconi Asia Center

Not just my life, The Aditya Birla group (ABG) has been a crucial part of millions of lives in India and across the globe. After landing in Mumbai on June 5 this year, the first thing I checked off my Wishlist was visiting the Bandra-Worli sea link. I later discovered that 0.1 million mt of UltraTech cement went into the construction of the link. My brother is a huge fan of cars. At the age of 27, he already owns two and is planning to purchase a third one. I really don’t mind him owing three cars, but I always make it a point to convince him to go for the one that has additional safety features in it. Birla carbon nanoparticles provides safety to almost 90% of the cars used in India. 

Arunima Lal
For my sister’s special day - IIM Rohtak

For my sister’s special day - IIM Rohtak

It was just a day before my sister’s wedding eve, and I don’t have any good yellow dress for the haldi ceremony. I was all in a hurry running last minute errands for the ceremony and all. But still, I was stuck on to the thought of buying a dress for the ceremony. That too I wanted to take it with my mother because It's been a long time since I went shopping with my mother. At that time she wanted me to drive her to the parlor I went with her to the salon then I noticed this new store that opened in that mall that was nothing else than this brand new Pantaloons shop. It was my first encounter with pantaloons. And my mom said that we could check whether they have something in the store or else can go to fab India. I told mother that I don’t want from pantaloons we can directly go to Fab India as it was my most favorite till I went to Pantaloons. So as my mother said I went to Pantaloons and searched for lovely yellow kurta. It took me only 5 minutes to get that beautiful yellow long kurta. It was so cute and beautiful. Mainly it was perfect for the situation. Even before trying it, I started picturing myself in the kurta with my sister playing haldi. It was such a wonderful moment. Yet still, I cherish that moment of happiness. Mom also liked the kurta I have selected. I checked for the price, and that too was too good and economical. I was fully happy by the time I was leaving from the store. And even when I see that kurta in her haldi pictures now, I still go back to that moment when I first saw that kurta. More than that kurta, I am thankful for that happiness and memories that Pantaloons gave me. Thank you, Pantaloons.  I was supposed to buy a kurta that day no matter what, but still, faith led me to Pantaloons for that perfect kurta for my sister’s special day. Like that way, we should follow our own instincts not to what others say or do. Follow our own instincts and go for it no matter how hard it is, it will happen. Trust yourself; it will undoubtedly happen.

Veena K Venugopal
Competitions | InsideIIM