The Bond That Connects People – Nandhan G, IIM Ranchi
As the saying goes, “It is not the strongest or the most intelligent who will survive but those who can best manage change.” In this ever-changing world, where companies struggle to keep up with the pace of change, Aditya Birla Group has been doing it since 1857. Most companies which have survived this harsh environment have had their foot in only a few business segments whereas Aditya Birla Group has been able to diversify their products as per customer demand and still manage to stay afloat. The group has its mark in major consumer segments such as Cement, Textile, Fashion, Telecom and Financial services.






