Industry | InsideIIM

In Conversation With Kunal Jeswani, CEO, Ogilvy India On The Skills Needed For Professional Success

I, Tanya Shridhar, bring to you an enriching conversation with Mr Kunal Jeswani, Chief Executive Officer, Ogilvy India. Mr Jeswani has worked with iconic companies such as Unilever, Mondelez, Vodafone, BMW, Dabur and Pernod Ricard. He has also worked on the launch of the Indian Premier League (IPL) for BCCI and has led the South Asia Cricket Boards' bid for the 2011 ICC Cricket World Cup. He is a distinguished alumnus and a member of the Governing Council of one of India’s premier Marketing Communication Institutes - MICA, Ahmedabad. In this interview, Kunal talks about his years in the advertising industry, his journey as a CEO, his takeaways from MICA and the value of having a strong point of view.

Tanya Shridhar10 Apr 2020

A Marketing Manager's Journey To Amazon Prime, Seattle, USA | Ft. Pallavi Mishra, SCMHRD Alumni

Working in one of the FANG (Facebook Amazon Netflix Google) companies is the dream of every aspiring marketer who is studying Marketing in B-school. In today’s article, we bring you one of the marketers who is living that dream. Pallavi Mishra started her b-school journey in the year 2011 from SCMHRD. From there she meandered her way to Amazon Prime as Marketing Manager of North American Market, Seattle, US. Want to know about her journey? Keep scrolling!

Team InsideIIM25 Mar 2020

How To Build A Career In Marketing | Ft. Former VP At Zycus

Do you want to create a career in marketing? If yes, you need to know details about a marketeers' role and responsibilities. And there is no better person to tell you that than the Chief Marketing Officer of Netcore Solutions (former VP and Global Marketing Head at Zycus) - Mr Diptarup Chakraborti. He did his MBA - Marketing from SIBM class of 1995, did his Undergrad in Computer Science from Fergusson College, Pune and 1.5-year experience in Indian Express before his MBA. Here is the interview of the same. Read to know more.

Team InsideIIM26 Feb 2020

Top 10 TED Talks Which Are A Must Watch For Every HR Aspirant

TED Talks have become a household name today. It is a great platform where people from all over the world share great learnings and ideas and insights from their lives. For those who are yet to explore this treasure – TED is a global community, welcoming people from every discipline and culture who seek a deeper understanding of the world. At TED, they believe passionately in the power of ideas to change attitudes, lives and, ultimately, the world. TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics — from science to business to global issues — in more than 100 languages.

Adarsh Ranjan06 Feb 2020

In-Demand Skills That Top B-School Recruiters Are Looking For | InsideIIM MBA Skills Report

What are the kind of skills that campus recruiters at top business schools are looking for? How can you make yourself more desirable to recruiters and get an edge over your competitors? How important is work experience for companies, and does your undergraduate institute's brand matter to a campus recruiter? To find out, we asked industry giants and top b-school campus recruiters to reveal to us the skills they're looking for in MBA students. We asked them to also tell us what skills MBA students currently lack, and to list out shortcomings within the Indian MBA placements processes that need to be addressed by management institutes. Here's what they said.

Team InsideIIM24 Jan 2020

25 Things Top Campus Recruiters Want Indian MBA Students To Know | InsideIIM MBA Skills Report 2020

For MBA students and aspirants, one of the most important elements of the two years spent at a business school are placements - an opportunity to interview with and get selected by top organisations looking to hire top talent from Indian management institutes. As we have previously explored, MBA students at India's top business schools are currently deficient in skills that are the most desirable to campus recruiters. Now, we find out what tips recruiters have to share with Indian MBA students to help them become better prepared for the crucial placements process. In this report, find out what top b-school recruiters have to say to MBA students!

Team InsideIIM24 Jan 2020

My Journey From IIM Lucknow To Puma - Shreya Sachdev

There are many obvious reasons why an engineer or BBA student will want to do an MBA. But why would a literature student from Lady Shri Ram College (DU) want to do an MBA? What are her reasons? What's her aim? Does she know where her career will take her? Well, the answer lies in this article. Meet Shreya Sachdev, Head of Strategy, Puma and an IIM Lucknow Alumni (Batch 2013-15). She specialises in marketing and strategy and has 4+ experience in the consulting and consumer sector. Read and learn from her b-school, internship, PPO and work experience now!

Team InsideIIM14 Jan 2020

Navigate Your Career In The Sea Of Uncertainty | Journey Of AVP of IDFC First Bank, SPJIMR Alum

Life is uncertain. So is the trajectory of your career. You might think that you are made for marketing, operations, finance, consulting and other management roles. But as you slowly start moving towards your placement or second or third job things start changing, your interests start changing. So, how do you navigate your career in this sea of uncertainty? Get your answer from Swati Karle, AVP - Digital Journey, IDFC First Bank and SPJIMR, Mumbai Alum MBA - Operations, Batch of 2011-13. Read this article, to get inspired and learn from her experience and make an informed career decision.

Team InsideIIM13 Jan 2020