Research : Bridging the divide between B school and Bollywood - Khyati Madaan from IIM Indore
At first glance, movies and MBAs seem to have little in common. Of course, MBA grads enjoy the movies like everyone else, but the rules, fundas and theories of the boardroom would hardly be expected to apply in Bollywood. Well, Khyati Madaan of IIM Indore proves this emphatically wrong.
Summer Prep - Market thy brand!
Summer placements begin. A renowned FMCG powerhouse is one of the first companies to visit campus. Obviously, every dreamy-eyed management fuchcha /fuchchi has his/her eyes set on the “prize catch” – great company, great profile, worthy stipend; in short, a CV booster. And then follows the same process of burning the midnight oil, mugging up marketing fundas (the ‘one-night stand’ with Kotler!).
Introducing - Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai
InsideIIM is proud to add a prestigious B school to its roster - JBIMS Mumbai. Please find below a perspective of life at JBIMS.
Summer Shopping - (An article on Summer Placements at IIM)
First year Bschool students all over India are busy dusting their shopping bags, looking around the job marketplace, and deciding what fancy brands to handpick and apply for; which ones to aggressively aim for and make sure they have in their kitty at the end. It isn’t very different from a supermarket, in that you set out with a shopping list, but are dazzled by what’s on display, and often come back with things you’d never set out to shop for in the first place! (Do I see many second year-ites nodding their head vigorously?)
'Eklavya' - The InsideIIM Helpline (Ask us anything about top business schools in India)
THIS HELPLINE HAS NOW BEEN SHUT
Featured MBA grad of the month - Prasid Sreeprakash. (Part 2 of interview)
Continued from here







