This is the second in the ongoing series of 'Joka Miscellany'. Here, we meet Dr. Garima Tiwari - a dentist by profession before she joined IIM Calcutta to pursue her Management Career.
After a successful round of profiling IIM Calcutta students in the Gems of Joka series (see here) last year, here is a new series on IIM Calcutta students 'Joka Miscellany'. We profile the Students from varied backgrounds in Joka
This is an anonymous Summer Placement Interview and Summer Internship experience brought to you by Rajarshi Saha of IIM Ahmedabad, on InsideIIM. To follow more interview experiences, check the tag – Interview Experience and follow our Interview Experiences Forum to get more than 300 Interview Experiences from top B School Recruiters.
Probably the earliest exposure that almost all of us had to marketing, was in the form of the advertisement jingles that we rarely missed on TV. The number of television channels were limited and almost all that were there, used to show the same ads throughout the day. Thus, the visibility of each ad was much more as there were not quite competing with another for air time. Also, for some reason the number of companies/brands who used to advertise their products on TV, were only a handful and hence, there was less crowding the viewer. Today, the times have changed and so has the element of competition in the advertising industry. But one thing that has remained constant throughout is the end-objective of creating an impact on the audience. It is this impact that I seek to analyse in this article.
Our 3rd Flipkart star is from MDI Gurgaon. Ravi Singla is a Marketing Gold Medal holder who graduated from being a starry-eyed customer to being a high potential manager in the company. He gives great insight on his job, the work culture at Flipkart and what it takes to bag the coveted role. He also reflects briefly on his background and his career.
IIM Indore Mumbai Campus has created History by entering into Limca Book of Records with a new record of most dance performances based on Women Empowerment theme in a single day by a group under Dance Category. This record will be featured in the 2015 Edition of Limca Book of Records.
MBA has long been the coveted choice of every professional seeking to make it big in their career. The degree, which has the reputation of being a golden goose leads to diverse career paths. The sheen and shine of the degree has only grown over the years. MBA pass outs are making the headlines every year for either starting their own venture or getting hired as a consultant at record salary in multinational companies. Here are some of the top career paths that open up once a candidate completes his MBA.
