MBA Student

Gamification In HR - A Game Changer?

Like most of the millennium kids, I too spent hundreds of hours into video games - from Roadrash to Call of Duty - with little to show for it in real life. In retrospection, I contemplate that what if there was a game wherein the more one plays, the better one gets in life. And as one levels up in life, the more rewards he gains in-game. Fast forward to today, you can see it the same - tons of “Productivity” apps on play store exist to make life easier, more productive and without compromising the fun part.

MAHANTESH S GOUDAR14 Oct 2019

My Internship Experience At Go Rural India Pvt Ltd - Kshitij Singh

Being a marketing enthusiast, working in the branding and advertising fields is what I was looking for when GoRural came into the picture. GoWhere the world is getting smaller and smaller with the advent of Social Media, there is a part that still remains untouched. The disconnect between the Rural and Urban realms of the society needs to be bridged. This will not only ensure effective marketing campaigns but will also help our great nation grow at a much faster pace. This is where GoRural India steps in. They have taken upon themselves the task of connecting stakeholders in rural, semi-urban, and urban areas by augmenting sales and branding avenues by means of exploring the assets of below-the-line media. An internship at GoRural India meant functioning in an exciting new space which comes with its own benefits. This is a chance that I simply could not let go of! Rural India is a marketing agency in Hyderabad with expertise in rural marketing. An internship at GoRural India felt like the perfect place to germinate my skills and work in the industry which I really like.

Kshitij Singh14 Oct 2019

ROI Of An MBA : An Argument For The Intangibles - Siddharth Samal, XIMB

Investopedia says, and I quote - Return on investment (ROI) is a financial metric of profitability that is widely used to measure the gain from an investment. In the context of an MBA, the usual way to calculate ROI is to measure the “package” of your placement vs the total course fee/ expenses. Higher the package, better the ROI.

Illuminatix Old Campus14 Oct 2019

The Allure Of Venture Capital - In Konversation With Pranav Pai

Running your own start-up or even working for one is challenging and unpredictable. But somehow it is that uncertainty that pushes people beyond their limits and achieve things they never even imagined. In this startup journey, the first obstacle every entrepreneur faces is raising money. While some companies consider bootstrapping, others look for funding. And guess who gives the funding? It is the Venture Capitalist. Venture Capital is typically the financing that well-off investors, investment banks and other financial institutions provide to startup companies and small businesses that promise long-term growth potential.

Poonam Das14 Oct 2019

'If You Go To An IIM To Earn A Salary, You've Started Terribly Wrong' | Term 1 At IIM Kozhikode

In the great Harsha Bhogle’s words, if you go to IIM to earn a salary, you've started terribly wrong. As he says, they come here to build careers. I have started terribly wrong and learned my lesson no. 1 at IIM-K.

Dheeraj Jain12 Oct 2019

A Letter From An MBA Alumna To All MBA Aspirants And Students

If there was just one thing I wish I could convince my aspirant self, it would be to believe that the dark, rocky road she was travelling on-that dreadful ambiguity, is going to make sense very soon. But, then I would just be spoiling her about the best chapter of her life yet. I would tell her to once in a while, give herself the credit she was due for arriving at the decision that she wanted to pursue an MBA, finding the determination to chase it and moving past all the random hindrances in the way that had no business to interfere with her journey. The day she would realise that nothing was ever random, that everything was leading her to the moment she converted a top tier B-School was coming very soon. Until then, I'll write her a letter and hope that it finds her well.

Riddhi Kalra11 Oct 2019

My 3 Key Lessons From Founding Droom - Sandeep Aggarwal, Founder - Shopclues, Serial Entrepreneur

After his stint at Shopclues, Sandeep Aggarwal went on to found Droom, a company that digitises the buying and selling of used cars. And once again, Sandeep decided to foray into a space that was already saturated with players like Cars24 and CarDekho. So why would one decide to invest time, energy and money into a company which many advised him, was set to fail? But here’s the interesting bit, not only is Droom launched in India, but other Asian countries as well! With plans to go big even outside India, and become a truly global company, Sandeep’s vision and plans for Droom seem to be bold. Find out how his thinking differs from the usual and how he managed to bring Droom to the world.

Team InsideIIM11 Oct 2019

How To Prep For GDs & PIs During Summer Placements | Summer Internship Prep

The most common methods used by companies when shortlisting candidates for summer internship interviews? GDs and/ or PIs. Do you know the science of cracking these interviews and discussions with ease? In this article, we tell you the strategies behind cracking GDs and PIs to bag that dream internship.

Upasna Doshi11 Oct 2019

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