Aditya Birla Group: Touching lives since forever_Goa Institute of Management
Aditya Birla Group is known for its vast variety of brands and name in the market. It impacts us daily and here is how its impacts me. Being a shopaholic, I am always on the lookout for the trendiest fashion stores, and here comes the Aditya Birla Group with its leading brands and impeccable quality standards. Be it buying a dress for a party from Forever 21 or business formals from Allen Solly or Van Heusen, Aditya Birla Group certainly plays a major role in forming my wardrobe and that is just one of its impacts of in my life. Be it banking, financial services, fashion or even the Birla Mandir that I visit once a month, Aditya Birla Group has touched my life in numerous ways. A company’s objective is not just to make profit but to also make society a better place. Aditya Birla Group does just that as it actively contributes to social and economic development while raising the country’s human development index. The zeal with which it has taken its corporate social responsibility is commendable. Be it working with villages, building hospitals, schools, training workers, fighting against polio, you name it and Aditya Birla group has done it. I have been following their CSR activities and it truly inspires me to give back to the society. It leaves me with a feeling that this is our own society and if we don’t take the initiative ourselves to make the world a better place nobody else would.


