Aditya Birla Group – An Epitome of Passion and Integrity #IIMTrichy
Indian multinational conglomerate that put India on the world map by starting an international company in 1969, long before globalisation, says “Our values provide us with our roots and they provide us with our wings -Mr. Kumar Managlam Birla” does not fail to motivate us. Aditya Birla Group is well-known for its compassion not only towards its consumers but also towards society. They have been actively participating in the CSR activities focusing on education, healthcare, family welfare, sustainable livelihood, infrastructure development, social causes with a sole intention of making a difference to the society we live in. They motivate many young talents to participate in sport and offer the necessary help that gives them a purpose to lead their life.
3 Risky Decisions.
The little things in life - Swetha S, IIM Visakhapatnam
The little things in life are the ones creating a big impact in life. They make us who we are, they define us, they give us reasons to smile. This happens only if we start noticing them, their presence and contribution in our lives. Aditya Birla has been a part of all our lives if we know it or not. Starting from the home we live, the clothes we use, accessories, communication etc., it has always been there.
KG TO PG Life Influencer -Saurabh ,NMIMS Bangalore
Professionally I was working as Quality Assurance in one of the telecom giants across globe . To me Quality was something of utmost importance . In my words " Quality is not an act, it is a habit. " This cannot be achieved in a single day or a month . It requires constant perseverance and dedicated effort. Looking closely at the big Indian conglomerate's list the first name which strikes at my mind of assured quality is Aditya Birla. Aditya Birla group has spanned its influence in 35 countries employing more than 1.2 lakhs worldwide serving nations since 1857.
Why Aditya Birla Group is big in my life
When I was preparing for my first interview in life, my sister recommended Allen Solly for buying formal clothes. I have been using Idea Cellular since I got my first mobile phone. My mother wrapped my lunch in Freshwrapp all my life. Growing up, I was surrounded by products of Aditya Birla Group and didn’t even know it. I can recall a wonderful memory 18 years ago when my family shifted from a rented house to our newly constructed house. I remember the day we moved to the new house when I was a kid. We reached the house before packers and movers could arrive. Since there wasn’t anything to do or play with, I saw an empty bag of Ultra Tech Cement and started playing with it. I sat on it and had a cup of tea. I dragged it around, filling it with things I found fascinating around the house. That bag of cement kept me from boredom the whole day. Looking back at that memory, I realized how significant Aditya Birla Group brands and products have been in my life. They are ever-present in my life. My curiosity rose about how much Aditya Birla Group do for us and found products as small as Birla Carbon nanoparticles in our car’s tires, and as big as Aditya Birla Group Copper in Railways. For a company that does so much for us, I want to thank them for all the things they do, big or small. I am proud to be a consumer of the Aditya Birla Group.





