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How To Build A Career In Marketing | Ft. Former VP At Zycus

How To Build A Career In Marketing | Ft. Former VP At Zycus

Do you want to create a career in marketing? If yes, you need to know details about a marketeers' role and responsibilities. And there is no better person to tell you that than the Chief Marketing Officer of Netcore Solutions (former VP and Global Marketing Head at Zycus) - Mr Diptarup Chakraborti. He did his MBA - Marketing from SIBM class of 1995, did his Undergrad in Computer Science from Fergusson College, Pune and 1.5-year experience in Indian Express before his MBA. Here is the interview of the same. Read to know more.

Team InsideIIM
A Case For Undergraduate Management Education

A Case For Undergraduate Management Education

It is that familiar time of the year again, with students queueing up for admissions to their dream colleges for that coveted MBA degree. However, even with conversion rates of less than two per cent, MBA graduates often struggle to cope with job pressures after graduating from their dream college. This has been linked to the increasing number of MBA participants coming from an Engineering background.

Aniket Kar
Demystifying Economy And Financial Technology – Mr. Shekhar Bhandari, Kotak Mahindra Bank

Demystifying Economy And Financial Technology – Mr. Shekhar Bhandari, Kotak Mahindra Bank

Vinod Gupta School of Management (VGSoM) had the privilege of hosting Mr. Shekhar Bhandari, Senior Executive Vice President & Business Head - Global Transaction Services and Precious Metals, Kotak Mahindra Bank on November 7, 2019. A Chartered Accountant with all-India 25th rank, he has over two decades of experience leading a vast multitude of functions in the finance industry. Mr. Bhandari joined Kotak Mahindra Bank in 1996, a few years after its IPO. He has been part of Kotak’s incredible journey where it today stands tall as India’s second-largest bank by market capitalization.

VGSoM Kharagpur
No SC/ST Faculty in IIM A, B, C

No SC/ST Faculty in IIM A, B, C

Remember the stories of Ramayana and Mahabharata? There was always a mention of the sacred guru-shishya (teacher-student) bond. Unfortunately, in those times, the transaction of knowledge was only reserved for people of a certain class and caste. Thankfully, we don’t live in that kind of world anymore. Or do we? While, the number of ST, SC and OBC students is slowly rising in institutes of higher education, the case is not the same for faculty and scholars. In a working paper co-written by Siddharth Joshi (Doctoral Student, IIM B) and Deepak Malghan (Associate Professor, IIM B) titled - Missing Scholars: Social Exclusion at the Indian Institutes of Management, it was found out that, “As of January 2018, of the 642 faculty members across the 13 IIMs, 4 were from the Scheduled Caste (SC) and 1 from the Schedule Tribe (ST) categories.” This report comes as a shock since SCs/STs represent more than a quarter of the country’s population! 

Poonam Das
Think Tata Steel Is People Friendly? Opinion Poll

Think Tata Steel Is People Friendly? Opinion Poll

Healthy workplace endeavours to produce the best output for any organization. And to make the workplace lively and thriving the backbone is erected through HR policies. A people’s organization always put its employees first and Tata Steel has been doing this for years.

InsideIIM Career Services
"International Immersion Made Me Richer In Terms Of The Stories And Learning" - Swati Sharma, PGP 2, MICA

"International Immersion Made Me Richer In Terms Of The Stories And Learning" - Swati Sharma, PGP 2, MICA

MICA has an International Immersion Program for its second-year students. The program focuses on Digital, Marketing, Analytics and Communication subject learning in the US university classrooms and industry which includes live case studies as well. The students have returned with valuable academic learning and life-transforming experiences, one of which is shared below by a PGP 2 student - Swati Sharma.

Tanya Shridhar