Cementing Relationships, ABG - V Alekhya, DMS IIT Delhi

Aditya Birla Group is a name (Brand? Conglomerate? You decide!) every Indian resonates with but is completely unaware of exactly how many times it touches their lives. Perhaps this is the trick part with big conglomerates. From financial services to fashion needs, ABG is part of my life. Their fluid fabric Liva is now present in various companies and is one of the biggest innovations in fashion industry. A young professional in India is very likely to buy their formal wear from Louis Philipp, Allen Solly or Van Heusen. More than that, it is probably present in every household with its trusted brand, Ultratech Cement. Personally, I adore the advertising brilliance of Vodafone Idea.  No one really questions these brands because they are just the best. 

Part B: How I overcame challenges to achieve my ambition in life so far?

One word - Dedication. Even the toughest challenges can be overcome with sincerity and honest work. Some experiences are inexplicable, especially the college exams phase - IIT, EAMCET (TS-AP entrance) and CAT. An aspirant gives everything they have in these exams. The nerves, obstacles, stakes are part of these exams and it is what makes it all the more worthy. As they say - Nothing worth having comes easy.