PART-A
Aditya Birla Group is versatile and had made their users overwhelmed by the type of customer service that they are known to provide. As an avid user of its apparel brands, I have almost shopped from all its apparel brands as they top the list of my favorites. The unbeatable experience provided in terms of quality, variety, price range, easy accessibility and product availability has made me a loyal customer to Aditya Birla Group. Forever 21 provides such amazing service and products that I have never given a second thought in buying its products. Whether it is about recommending apparel brands to my friends or thinking of gifting something to someone special, I have never faced dilemma situation to keep ABG as number one choice. Its presence in my life is so significant that it’s apparel brands like Forever21, Allen Solly, Pantaloons, People, Vanheusen occupy more than half of my wardrobe. The most difficult situation is to think of something that you can gift to your brother or dad but ABG makes it super easy with quality and affordable choices available with Peter England and Louis Philippe. ABG has made its place in the heart of customers because they believe in building a relationship with their customers. There is high level of trust in all its customers which makes them the preferred choice over others. Its fashion segment is the one which holds a special place in my list because fashion is something to which any girl can get connected the most.
PART-B
Every person goes through numerous challenges in his/her lifetime which over a period only makes them stronger to achieve their goals. I always had keen interest in doing something creative like writing, journalism. When I completed my 12th grade, my parents wanted me to pursue a career in Engineering because they believed it was best suited for me. It was the biggest decision of my life and I a did not wanted to regret it later but then you need to respect your parent’s opinion too as they always think good of their children. I thought of continuing my passion as my hobby and the problem will be solved but then there are lot of unseen circumstances that comes in between, and you just get drifted away. The same happened with me. I successfully completed my Engineering and started working in the corporate world, but my passion was always at the back of my mind. I started travelling on my own and used to write my experiences whose access was only limited to me till recently when I realized that my work must be seen by everybody else around me. You always get lost in the chaos of life and situation around you, but you should never lose focus on your aim which makes you happier and satisfied. I did come across lot of challenges in between from high work pressure, different career choices, many wrong decisions, breakdown, regrettingmy choices but in the end was able to put my long time pending urge to create something new in the form of my owntravel experiences into action.
