Part I (How has ABG affected my life)
Aditya Birla Group, the name itself strikes a chord with almost every individual in this country as well as globally. A mammoth conglomerate with a global presence and revenues of around 4500 crores USD, ABG has affected each one of our lives in some way or the other. It operates in around 35 countries and has a workforce of around 120,000. It has business spread across myriad sectors be it, chemicals, finance, science and technology, retail and fashion, insurance etc.
Personally ABG has touched my life majorly through its retail and fashion business, that is Aditya Birla Fashion and Retail Limited(ABFRL). Me, being a stout appreciator of fashion trends and fads, I have always been attracted to the fashion brands which ABG has and the styles they bring to the market. Brands like Van Heusen, Louis Philippe, Hackett etc give us the right share of sophisticated clothing with superior comfort which can add a great value to our wardrobes. Then there are brands like Allen Solly, Pantaloons, Amercian Eagle which cater to our daily fashion needs and keep us updated with the latest trends and fads. Brands like Forever 21 and Peter England serve our niche needs, one being a youth centered fashion outlet and the other serving our daily corporate-wear needs. Together ABFRL, under ABG has been a major aspect in my life and I have been always looking forward to their future offerings.
Part II (Leadership Quest)
Since a young age, I had a keen interest in performing arts. Dancing was the art which I chose and I had my first stage experience when I was at the age of 9. There on I built a highly inseparable relationship with music and dance. I have had several performances as a young kid, be it in school or college.
When I was in my graduation days, in Symbiosis International University, I was appointed as the Club Head of the dance team of the college in my third year. I had joined as a crew member in my first year, and grew up to be the head in my last year. It was a feeling of sheer pride and satisfaction, but I had a tough path cut out for me ahead.
Till then, even though the club had grown and performed well in different events and fests, we were unable to build a core team. Every other day someone decided to leave and we had to get in new people. This was hampering the morale and motivation levels of the team, as well as the uniformity and formations in our routines for performances. Being the Head, my Co-Head and I had to make sure that the team remains strong and intact, once we hire a fresh bunch from there-on. We started involving every member in every meeting and rehearsal, taking feed-backs and suggestions, giving them chances to contribute. We conducted off-practice bonding sessions so that the team got to know each other and grew as a family. Apart from all this, I made sure our practice sessions were strict and focused so that we grew as a team who can take on any completion around. Gradually we had a team who practiced together, spent time together, relaxed together and if in any case we did not achieve the desired results, sat back and reviewed together. I felt that a team was being built and when I graduated, the team grew by leaps and bounds in the following years winning competitions across the city.
#Goa Institute of Management #ABGLP WOO ME