It is unlikely that you have never used a product, or traveled on a road or visited a site where ABG has not contributed in some way. Its presence in your life is massive.
Established in 1857 by Seth Shivnarayan Birla, Aditya Birla Group is synonymous for reliability, trust and quality since its inception. Their products and services include Agribusiness, Cement, Chemicals, E-commerce, Finance, Mining, Retail and Telecommunications, Textile and wind power and also including non-profit organization. The commitment to innovation and empowering employees has helped the Aditya Birla Group to stay agile, focused, and at the top of their game. One of its initiatives includes making the Group an ‘Aspirational Workplace for Manufacturing Professionals'.
I would like to share my views on Aditya Birla Fashion & Retail . Aditya Birla Fashion and Retail Limited (ABFRL) acquired the online and offline rights of American fast-fashion brand Forever 21 in the Indian market on 25th March 2016, third time the US fashion brand is changing its India partner. Forever 21 is known for offering different styles every week which actually fascinates the fashion-conscious Indian youth.
If I were to work in the third largest private sector conglomerate of India, i.e., Aditya Birla Group, and I had the choice of selection, I would choose to work in ‘Madhura Fashion & Lifestyle’. I would consider myself as a fashion freak. Clothing and fashion has always been my passion. I find it the right place for me to work and perform up to my full potential. Though there are other companies that suit my interests, like Idea Cellular and Aditya Birla Capital, I would stick to Madhura Fashion & Lifestyle, as I am a firm believer of ‘work, where you love to’.
This is how I overcame some of challenges in my life.
“Passion is only one half, grit is the other”
Like many other students of my age, I had a passion of getting into a prestigious B-school. Being from BBA background, I was well versed in managerial aspects but was skeptical about my skills as I was from a vernacular medium. I know that getting into an IIM is going to be one of the biggest challenges I have ever faced in my life.
A dream is only a dream until you come out of your comfort zone. This thought is what made me crack CAT with diligent preparation, especially in the areas where I was weak. The beginning days of preparation were the toughest where I had to invest more time in learning the basics for verbal section and managing my academics as well. I spent most of my preparation time on VARC as I needed the most improvement there. That is not where the struggle ended. Then came the interviews and it was another bigger challenge for me. Coming from a vernacular medium background required me to put in some extra efforts and go the extra mile. But with a structured way of preparation and mock interviews for WAT and PI, it was not impossible.
Breaking all the taboos, I’m here at IIM Raipur along with the brilliant minds of the country just at the age of 20. This competitive landscape is shaping me for my future and the peer learning here is certainly helping me to enhance my skills.
#MBAdiaries #college #learning #knowledge #IIMRaipur #ABGLPWooMe
