Towards the end of the session, Mr. Sharma explained how businesses would need to become more algorithmic, employ big data and machine learning, and develop analytical skills among its workforce to gain and early mover advantage in the rapidly changing environment. Soon after, the floor was thrown open to questions and the audience asked questions ranging from volatility of pricing, consumer oriented pricing, behavioral economics, and the future trends in the industry. All in all, it was a very insightful and interesting session and at VGSoM, IIT Kharagpur we look forward to hosting him again in the future.
4 April, 2016
3 minutes Read
‘Pricing In The Challenging Times’ By Mr. Arunabh Das Sharma, President, Bennett, Coleman & Co. Ltd. (Times Group) At VGSoM , IIT Kharagpur
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