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Industry led MBA learning

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Take a Seat in a B-School Classroom at Altera Institute | Marketing Strategy War Game

20 Jan 2026 · 2 min read

What really happens when two FMCG giants go to war? In this episode of Take A Seat by Altera Institute, we step inside a real-world laundry category battle inspired by the HUL vs P&G rivalry. Led…

InsideIIM

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Industry led MBA learning

Take a Seat in a B-School Classroom at Altera Institute | Marketing Strategy War Game

20 Jan 2026 · 2 min read

What really happens when two FMCG giants go to war? In this episode of Take A Seat by Altera Institute, we step inside a real-world laundry category battle inspired by the HUL vs P&G rivalry. Led…

InsideIIM

Read Now →

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