Real interview experiences from candidates across top B-schools.
Marketing Mix28 Apr 2021 · 2 min read
Prof. Pradeep Mazumdar passed out from IIM Bangalore with a specialization in marketing over two decades ago. From then, the world of marketing has seen a sea change and so did Prof. Mazumdar’s caree…
InsideIIM
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Marketing Mix16 Apr 2020 · 13 min read
Thanks to the COVID 19 influenced lock-down, we all have a lot of time on our hands. There’s been a lot of discussion as to how this extra time can be utilised, especially by an MBA aspirant or stude…
InsideIIM
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Marketing Mix13 Aug 2019 · 10 min read
Do you want to be prepared for any type of case study during internship or placement interviews? Do you want test your understanding of basic marketing concepts, frameworks and elements? Solve this c…
InsideIIM
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Marketing Mix07 Aug 2019 · 5 min read
Do you eat, sleep and drink marketing? Do you enjoy analysing campaigns? Do you love building go to market strategies? Do you get excited about market research, segmentation and targeting? Do you lov…
InsideIIM
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Marketing Mix16 Mar 2016 · 4 min read
Word of mouth always has been the most powerful social media platform ever in the history of the world. Even before the internet was born and we formally christened it as social media. While word of …
InsideIIM
Read Now →Marketing Mix28 Apr 2021 · 2 min read
Prof. Pradeep Mazumdar passed out from IIM Bangalore with a specialization in marketing over two decades ago. From then, the world of marketing has seen a sea change and so did Prof. Mazumdar’s caree…
InsideIIM
Read Now →Marketing Mix16 Apr 2020 · 13 min read
Thanks to the COVID 19 influenced lock-down, we all have a lot of time on our hands. There’s been a lot of discussion as to how this extra time can be utilised, especially by an MBA aspirant or stude…
InsideIIM
Read Now →Marketing Mix13 Aug 2019 · 10 min read
Do you want to be prepared for any type of case study during internship or placement interviews? Do you want test your understanding of basic marketing concepts, frameworks and elements? Solve this c…
InsideIIM
Read Now →Marketing Mix07 Aug 2019 · 5 min read
Do you eat, sleep and drink marketing? Do you enjoy analysing campaigns? Do you love building go to market strategies? Do you get excited about market research, segmentation and targeting? Do you lov…
InsideIIM
Read Now →Marketing Mix16 Mar 2016 · 4 min read
Word of mouth always has been the most powerful social media platform ever in the history of the world. Even before the internet was born and we formally christened it as social media. While word of …
InsideIIM
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