MAXI

XLRI’s MAXI, the committee that’s all-things marketing (and so much more), is the oldest co-curriculum committee in the country, in the oldest B-School in the country. MAXI is all set

"Marketing is not about what you sell,  but the story you tell. "

The 34th edition of MAXI Fair, one of the biggest and most respected marketing events in the B-school circuit, was officially inaugurated by Rahul Bose at XLRI Jamshedpur. The 2-day

For the first time ever, The Marketing Association of XLRI (MAXI) conducted the event, “Blockbuster” which covered all the aspects of film promotion. This one of a kind marketing extravaganza