PART – A
Aditya Birla Group founded in 1857 is perhaps one of the most recognizable conglomerate with interests in metals, cement, branded apparel, carbonblack, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services. Visit any undergoing construction and you are most likely to see UltraTech cement being used. Idea cellular has become India's largest telecom operator after its merger with Vodafone group. Visit any mall or urban shopping centre and you will find stores of brands such as Louis Philippe, Allen Solly, Van Heusen, Peter England etc. pulling in like anything. If you are looking for something in the financial world or insurance, you will surely encounter Aditya Birla Capital Group which is perhaps one of the biggest financial services provider of our country. That is the level of penetration and trust that the ABG group has achieved over the years. A US $44.3 billion corporation anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities, the group has changed the Indian market and has propelled it into the league of prosperous nations. It has increasingly become an international brand with Indian roots in such a short duration. At the root of this phenomenal rise is the dedication for building a strong foundation of stakeholder value creation. Aditya Birla Group has succeeded in providing services for people residing in any part of the world. It has changed the way we consume items and services and has spoilt us with choices be it any industry we go to. It has provided has localised solutions. For the past seven decades since our independence, the Aditya Birla Group has captured the imagination of the people of our country. It has also made its presence felt in CSR activities where it has changed the lives of people residing in rural parts of the country where government services and benefits rarely reach. It has provided loans and scholarships to meritorious students which has helped many rural students. Aditya Birla Group is deservedly one of the pillars of modern India and in future also will continue to do so.
PART - B
I come from a small village in Bihar which is still longing for a minimum of 15 hours electricity even in this era of internet and industrialization. Education services still have not made their presence felt with only a poorly run government school catering to the needs of 3-4 nearby villages. Piped water is still a dream which may take another decade to materialize. People still use KUL or hand pump for water for personal and irrigation purpose. The ever-dwindling groundwater level is has become a major concern. Despite these challenges, I have learnt to fight problems and have managed to do reasonably well in spite of a humble background. When I first went to the city for education, I faced the problem of a language barrier. Coping up with Hindi was a task. English was still a dream which would take years. Adjusting to urban life was still an uphill task. But my hustle to overcome the barriers has brought me to this point where I am writing this, comfortably seated in my room in a premier B-school. Reaching this point is no small feat for me when I look at the past 20 years. In the very first school I attended, we had to take a sack alongside stationery items to school to sit because there were no chairs or benches in school. Here we are studying in air-conditioned classrooms but I know the journey that I have completed until now. We all realize our potential only when we are pushed to walls and there is no other way to go. Either fight or perish in this ever competitive world where nothing can be taken for granted. Hustle and innovation are ruling the roost in today's world where I think I have succeeded to overcome the problems. No matter how daunting a problem may look, how difficult a situation may feel, I can tell anyone from my experiences to hold their ground as it will pass by virtue of never giving it up. For life is not a simple game of luck and chances because I know it is always your hard work and attitude that will sail you through.