Aditya Birla Group is omnipresent in every step of our life. They have presence in diverse industries ranging from textiles, metals, chemical, rubber and apparel. One brand that we grew up watching is Ultratech cement. A house is a place where a child returns after school and parents return after their offices. It is a place where the family grows. The house that I live has been built using Ultratech cement. We feel safe and happy inside our home. People have faith in the quality of the Ultratech Cement. Another lasting memory of childhood was shopping in Pantaloons especially before Durga Puja. I used to go with my family for shopping in Pantaloons.
But when I look around now, I realise it’s not only me, but many more lives have been touched by Aditya Birla Group. They are playing a big part in the growth of our country. Their CSR activities are impacting the lives of people for a better future. One such activity that touched was the setting up of self-help groups (SHGs) to manufacture Solar Urja Lamp (SoUL) assembly units. It gave them an entry to their entrepreneurial career enabling them a source of income. More than it gives them a sense of achievement and social fulfilment. The outcome of this project impacted a whole generation of children in those villages who were deprived of education due to lack of electricity. The children in villages without electricity could not study after sunset. Even if they studied, they had to study under very poor light with put tremendous pressure on their eyes. Education and healthcare are the backbone of any civilization. When you are impacting the education system in a positive way, you are ultimately contributing to a nations growth.
There are many such projects undertaken by Aditya Birla Group which are contributing to our nation’s growth. I feel extremely proud that I can associate myself with such a group having a rich history and legacy in our nation.
#TAPMI #ABGLP #WooMe