Aditya Birla Group. A name well known all over India as well as outside of India. It is the third largest Indian private sector conglomerate, operating in over 35 countries with more than 120000 employees worldwide, with an array of brands under its umbrella.
For me personally, after joining an MBA college, made me realise the importance of formal wear, specifically appropriate formal wear. In the very first week we had to attend Guest Lectures at college, and prior to joining a MBA college, I worked with a NGO, and never did I need a formal wear, we dressed in casuals to work everyday. So getting back to a college, buying formal wear was all new for me. After frantically searching for a brand which will give me the right fit, I found Allen Solly. My MBA journey was set, after buying top to bottom from Allen Solly. Going back to formal wear was a huge change for me, I always felt formal clothes were uncomfortable, but this brand changed my view, I have never felt more comfortable wearing formals. Being a slight shopaholic, Allen Solly is the one brand I count on for all occasions.
From attending Guest Lectures, to interviews, Allen Solly has always come to my rescue. This brand has been the right fit for all occasions from semi-formal, to formal, or just a casual day. It has always been a brand which makes you look classy and elegant and for me that is an important aspect.