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Why Aditya Birla Group is big in my life, NITIE

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Vishal Sagar
Vishal Sagar

Aditya Birla Group was founded by Seth Shiv Narayan Birla in 1857. The group has interests in viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services

Most of the clothing I wear are products of Aditya Birla Group, Aditya Birla Group sells in-house and other branded apparel via brick-and-mortar and online stores. The group's firm Aditya Birla Fashion & Retail Ltd sells in-house brands such as ,Louis Philippe Allen Solly, Van Heusen, Peter England and People via their individual brand stores and through other multi brand outlets. It operates a multi brand fashion retail chain Pantaloons which it acquired from Future Group. Also acquired exclusive online and offline rights to American fast fashion retailer Forever 21 in India.

Even the mobile I am using is of Idea Cellular which recently completed its merger with Vodafone India and thereby became largest telecom company in terms of subscribers and revenue, surpassing Airtel.

Even in financial sector, Aditya Birla Group is doing great as Aditya Birla Capital is the holding company for Aditya Birla Finance Limited, Aditya Birla Health Insurance Limited, Aditya Birla Housing Finance Limited, Aditya Birla Insurance Brokers Limited, Aditya Birla Money, Aditya Birla My universe Limited, Aditya Birla PE Advisors Limited, Aditya Birla Sun Life Asset Management Company, Aditya Birla Sun Life Insurance, Aditya Birla Sun Life Mutual Fund, Aditya Birla Sun Life Pension Management Limited and Aditya Birla Asset Reconstruction Company Limited.

Back then when I was in my job, I used to invest in mutual funds od ABG as the returns were really very attractive.

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Why Aditya Birla Group is big in my life, NITIE