Part A: About Aditya Birla
We are always busy with our tasks every day. We use several items on our day to day life. Aditya Birla is a company that is associated with us in numerous ways. Aditya Birla is associated with us with brands like Allen Solly, Forever 21, Louis Philippe, Pantaloons, People, Peter England, Skult, UltraTech, Van Huesen, etc. Idea was a telecommunication network provider by Aditya Birla. Now it’s been merged with Vodafone. This company operates in more than 35 different countries. It is in the league of Fortune 500. Globally Aditya Birla is No 1 in Aluminium Rolling, Viscose Staple Fibre, Black Carbon, No 2 in Telecom, No 3 in Cement and No 4 in Insulators. In India, Aditya Birla Group is No.1 in Fashion and Lifestyle, Grey Cement, White Cement and Concrete and Mobile Telephone. Idea Cellular had an objective of Increasing mobile internet penetration across the country and increase the relevance for mobile internet, making it a way of life for people. Idea’s campaign “No Ullu Banaoing” won the ET Telecom Awards 2014 in the Best Marketing Campaign of the year category. With IIN (Idea Internet Network), it aimed to empower its customers, especially the youth, of using the internet to their advantage. In 2018. Aditya Birla Group won the AON Best Employer Award for the 3rd time. This award is a validation of its consistent effort to develop a great workplace and motivating work environment for its employees. Pantaloons is recognized as India’s Most Trusted Fashion Retailer in the Brand Equity Survey of The Economic Times 2016*2017.
Part B: About my biggest challenge - COMPLACENCY
I am a boy from a town on the southern part of Odisha, Rayagada. Some of you might have heard this place. Ritesh Agarwal, CEO of OYO Rooms, is from this town. I was never studious in my life (I am still not). After my 10th class, I moved to Bhubaneswar for further studies. Then after not being able to join any IIT/NIT/BITS, I decided to join a private engineering college at Bhubaneswar. At this point, I had grown complacent. When I was in my 2nd year, I came to know about CAT and IIM. I used to see a lot of seniors cracking CAT and joining the top B-Schools. I was very fascinated by this. I joined a coaching institute to prepare for CAT. I didn’t prepare hard enough because I was very complacent at that time. I was fascinated and not motivated enough to prepare for CAT. The college’s placements started by August 2015, and I was placed on the very first company. I grew even more complacent. I stopped preparing for CAT. I scored very terribly in CAT 2015.
I started my career at an IT company. Initially, I was posted at Kolkata. Most of my friends were at Pune. So, I requested a transfer to Pune. After shifting to Pune, partying and traveling was on full-fledged mode. This lifestyle and salary made me even more complacent. One of my friends, DJ, was preparing for CAT 2017. So just three months before CAT 2017, he stopped going out to focus more. It was at that point, after seeing his hard work, I realized that I have grown too much complacent. Moreover, the place where I used to work was full of politics. Even that helped me to realize my complacency level.
After realizing, I asked DJ to share his materials so that I can start preparing. But the main problem was that it was tough to get out of my comfort zone. I used to work on shifts (Morning, Afternoon, and Night). Initially, I was not able to manage time, and the rotational shift made it even harder. To wake up, I started watching the motivational video right after getting up. I was very weak in English section. I was never able to understand the questions and the passages. I took up a habit of reading books, newspaper every day. I finished at least one book in 15 days.
On my Birth Day, my friends gifted my study materials. One of them, Bobby, said: “We trust in you.” This boosted my confidence. I used to call my mother after scoring terribly in mocks. She always said not to lose hope. DJ always said, “Trust the process.” This line has stuck with me till this moment. My friends, Mukesh (preparing for UPSC), Sovan (preparing for State Govt. exams), Bobby (studying IoT and Machine Learning rigorously), Soumya (learning new technologies every time) and DJ (cracked CAT and joined IIM) helped me to destroy my complacency.
This is my story about how I overcame my biggest challenge: complacency.