Aditya Birla Group is a brand associated with daily needs of individuals and industries in almost all the places and all walks of life. ABG is a conglomerate that has made its presence from metals to cement, chemicals to fertilizers, telecommunications to online financial services, and fashion to textiles. Cutting edge research by the group provides customers with quality and reliable products.
I have long connectivity with the group as it made a huge contribution in pursuing my dream of MBA. My investments in Aditya Birla Sun Life mutual funds gained me high profits and helped me to cover my application expenses and college fees. When mutual funds in micro and midcap category suffered losses due to recent slowdown in equity market, Aditya Birla Sun Life mutual fund is still giving positive returns to its investors. It has also affected my life through its various other products. ABFRL has brought the major fashion brands at affordable prices even in small cities and Pantaloons has always been my family go-to stop solution for all our clothing and accessories needs. The fine formal apparels provided by ABFRL earned confidence in me for my job and MBA college interviews.
Telecommunication and social networking is an impregnable part of our lives. Idea (Now Vodafone-Idea) constantly kept me in touch with my family even from miles away. Excellent 4G network connectivity let me study for my CAT exams even when I am travelling for office and also during long distance travels. My father working in ITI Limited, I had a chance to observe the telecom industry from close vicinity. Vodafone-Idea has revolutionised the telecom industry by launching long distance calling at very nominal prices. The services provided by the group were unmatched and the utility it delivers to its customers is as par with the amount spent for it.
The group has given new heights to agriculture sector and farmers by providing premier agriculture based solution and helped farmers to improve their incomes. Tremendous outreach in rural India and across the globe for the upliftment of our society;Aditya Birla Group has touched not only mine but the lives of millions of people,whether it is building our home, start up our business, travelling to new city and even provide healthy way to pack our lunch boxes.