Aditya Birla Group or ABG is an Indian multinational conglomerate founded by Seth Shiv Narayan Birla in 1857. The group operates in various industries like branded apparel, metals, cement, telecom among others. Since its inception, ABG has impacted millions of lives in India and outside, including mine in the following manner

My father is in the Indian Army, so all my life, I have been travelling with him to various places in India as part of his tenure. During one such tenure, we were in Leh, Ladakh. As one of the remotest parts in the country, people in the area have many difficulties in telecom communication. Most of the times, the telephone lines and towers are disrupted due to heavy snowfall or landslides making it difficult for people to contact others through phones. All this changed, when India's largest telecom operator, Vodafone Idea Limited started its operations in Leh and till now are the most active, stable and trusted telecom in the area, largely through on time repair of telecom lines and efficient customer service.

There are many big fashion brands in India, but nothing comes close to satisfy me like Pantaloons. Today, you will find a Pantaloons store in almost every town and city, housing the latest fashion trends wear for men, women and children under a roof. Someone can pick their entire wardrobe from them through choices from a vast range at competitive prices. The very first day of MBA education at TAPMI, my luggage was misplaced by the airlines I was travelling with to Mangalore. With no clothes and two thousand rupees as my compensation from the airlines, I was able to pick up all the clothes I need from Pantaloons, to survive for a few days till my luggage arrived. This goes on to show the varied range and the prices which Pantaloons has to offer.