Competitions2 minutes

Aditya Birla is not JUST a name!

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Aastha Sinha
Aastha Sinha

Aditya Birla Group is not just a name that strongly resonates with the Indian Household of the modern era, but a name that has been carrying a legacy since the past 162 years. ABG is the living proof of India's commitment to growing with the times, with the people and for the people. As such, in a millennial's existence, the value of the Aditya Birla Brand can not be undermined.

Aditya Birla Group has beautifully spread its roots into diverse walks of our lives, and even without us realising it we have come to use their products and got acclimatized to them in a way that none of us want to go back to the start.

Personally I've an affinity to the ABG since I've spent a considerable part of my childhood in Renukoot, in Uttar Pradesh. The beautiful township surrounded by gardens near the Hindalco Factory made me hold the Company in high regards for their commitment towards their employees as well as the development of the area whose ownership they take. I was so inspired by the facility that I even ended up making my Industrial project on the same in my Tenth Standard!

Since my pleasant experience in a township of such a greatly regarded company, I've been more inclined to notice the things they are involved in. And it baffles me how one company can be so good at so many things in complete different verticals.

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Aditya Birla is not JUST a name!