Aditya Birla - The brand we trust - TAPMI

Aditya Birla Group is one of India’s largest conglomerates which was founded around one and a half century ago which operates in 35 countries with more than 120,000 employees worldwide. This diverse multinational group has profitably ventured in telecom, financial services, metals, cement, chemicals, fertilizers, online retail, etc.; It has a significant presence in our lives since our childhood. The launch of cellular network Idea had changed the face of the telecom industry of our country as it was positioned to be the ‘Most Dependable’ network providing network connectivity in most parts of our country. My first sim card was of Idea and I am using the same till date. As a young adult, studying in a college which was around 10 km far from my home and located in the outskirts of the city, my parents bought me a mobile and I choose to use IDEA’s sim card, as it was positioned to be the ‘Most Dependable’ network, which also gave my parents a sense of relief that their child is safe. When it comes to clothing, Aditya Birla Group has a firm hold on the sector and I remember eyeing the big stores of brands like Peter England, Louis Phillipe, Allen Solly, and Van Heusen, and imagining myself walking around the office, conducting meeting as a Boss, taking important decisions wearing the classy outfits in an MNC. ABG, not just owns independent clothing brands but also owns huge Brand called  Pantaloons which is considered as one of the best outlet, when it comes to multi-brand fashion retail chain where we get quality without burning a hole in our pocket. My parents had a dream to build their own house but choosing on cement which is the primary safety criteria of all builders and architects, my father choose UltraTech Cement – Engineer’s first choice.