US $41 billion conglomerate, the Aditya Birla Group is in the League of Fortune 500. The Group is anchored by an extraordinary force of over 1,20,000 employees, belonging to 42 nationalities, spanning 36 countries. Over 50 per cent of the group's revenues flow from its overseas operations.

The Aditya Birla Group enjoys a leadership position in all the sectors in which it operates - metals, cement, carbon black, speciality chemicals, viscose staple fibre, viscose filament yarn, acrylic fibre, textiles, telecom, financial services, retail, branded apparel, natural resources, agri-solutions, power and trading. Its products and services touch every person's life uniquely.

Aditya Birla Fashion and Retail Limited (ABFRL) is a part of USD 44.3 billion Aditya Birla Group. With a revenue of Rs. 7,181 crore and a retail space of 7 million sq. ft. (as on 31st March, 2018), it is India's first billion-dollar pure-play fashion powerhouse with an elegant bouquet of leading fashion brands and retail formats.

ABFRL hosts India's largest fashion network with over 11,000 points of sale, which include close to 2,500 exclusive ABFRL brand outlets across 750+ cities and towns, 4,900+ multi-brand outlets and 4000+ department stores across the country. It has 22 million loyalty members. Much of my formal suits are from Peter England. My cousin sisters love pantaloons and everytime they shop from it, the are very jubilant. Which makes me wonder how much this ABG has touched our lives and how colourful it has made my life. Making me look elegant, stylish and fashionable. Thank you.

Challenges I faced, overcame.

Well, I was a very naughty kid. I used to throw things away, be very mischievous. I was reprimanded for it most of the times. I was told to behave in a certain manner, even though that meant curbing your own desires. After all what does a kid know. I was ridiculed for being fat, body shamed, mocked and what not. Then even then I did not falter. I came out of it slowly and steadily, because it was tough to listen to others mocking you, right? Yes, and my parents and friends helped a lot too.

I was a table tennis player. Though I was fat, I loved playing it. I used to play for hours. But my performance wasn't getting improved. We used to have a robot, that assisted us in our performance. Combined with that our seniors were top players. I wanted to play like them. Be more agile and have quick reflexes. That is when I decided to take up running and exercises to improve my fitness and foot skills.

I used to run in the field, focus more on sprints, practised a lot on my technique, the robot helped me improve my reflexes, made me more alert and intuitive. It improved my hand eye coordination and many more. With all hardwork in the background, I became runners up in the school event championships, runners up in the cadet boys district level championships, was selected for the national state level championships.

That is when I realised, how much I stuck to my idea of improving myself and I made it work. That is when I learnt I was capable of high level integrity and dedication that is expected from a sportsperson and it paid off.

I would love to keep the same level of dedication and enthusiasm going forward for the organisation and for my life as a whole.

Even now as I enter the early 20's and all, life seems so daunting. But then this too shall pass and like it is said, good things are always round the corner.

@ABGLP @ABGLP WOO ME COMPETITION @ABGLP WOO ME SEASON 2 – SIBM BENGALURU

#ABGLP #ABGLPWOOMECOMPETITION #ABGLPWOOMESEASON2-SIBM BENGALURU

Jaydeep Moharana

A difference- ABGLP-SIBM BENGALURU.