Campus Life | InsideIIM

The 4 Ps Of An MBA Life

McCarthy’s 4Ps of marketing are amongst the first jargons MBA students and aspirants come across. It is a matter of few sessions at your b-school and you don't realise when this jargon goes on to stay in the tip of your tongue every time. While McCarthy’s 4P have helped MBA students since time immemorial, there is another set of 4P which you will need if you are looking forward to make your way through the herculean MBA curriculum.(You will manage to have your part of fun through this anyway!)

Apurv Siya03 Aug 2017

IIM Ahmedabad Vs IIM Bangalore - A Comparative Guide

Between IIM Bangalore and IIM Ahmedabad, or even IIM Calcutta for that matter, it would be too naive to say that one is better than the other. Considering that placements is the major factor in deciding an Indian b-school for most aspirants, the placement scenario in IIM A and IIM B is pretty similar. However, the culture and the course structure in these two Meccas of Indian education has stark differences. I will point out the differences based on which I made my decision to choose IIM Bangalore over IIM Ahmedabad.

Amol Aranake03 Aug 2017

First Thoughts On Landing In HEL(L) - IIM Lucknow

Do you still remember the day you converted Indian Institute of Management, Lucknow? I do! Perfect bliss! And so would be yours. Not only for you but for all of your relatives. Everyone believes you are going to be rich and successful and a mini Einstein is born in the house.

niharika maheshwari03 Aug 2017

What Does It Mean To Be A Part Of An IIM Fraternity?

No matter how long it takes, no matter how many times you fail, few things in life are worth the wait. The wait ended for us a few days back when we stepped into IIM Rohtak.

Arun Kumar02 Aug 2017

From Official Welcome To Freshers Party - When I Becomes We In IIM Visakhapatnam

The journey for me started on a cool and calm morning in Visakhapatnam, when my train arrived at the city of destiny, when you are being welcomed by the breeze coming from the sea after landing on the city of destiny, the financial capital of newly formed Andhra Pradesh.

Bishal Patel02 Aug 2017

The Life And Lies Of A B-School Student

It starts with the light going on your phone. (Let’s call it the b-school version of the Deathly Hallows, in reverse order) It’s something that b-school students will supposedly end up getting used to in a while. It could be the wake-up alarm that’s been snoozed thrice already. Let’s face it; your planning skills will get honed to the extent that you can predict in quantifiable terms how much you will procrastinate. The Invisibility Cloak will come off, and it is time to be visible to the world in both body and mind.

Riddhi Kalra01 Aug 2017

Thoughts Of An IIT Grad In An IIM

“When to the sessions of sweet silent thought I summon up remembrance of things past” – William Shakespeare

Indraneel Pise31 Jul 2017

Aloha F17: A Fresher’s Party Made In Hawaii - LIBA

What is the first thing that you look forward to after joining college? New people? New friends? A new environment, possibly away from one in your hometown you have so grown accustomed to? A journey that will make you ride an emotional wave with its fair share of crests and troughs before you reach your ultimate destination?

Saura Singha31 Jul 2017