Campus Life | InsideIIM

Breaking Stereotypes: In search of a risk-free MBA Grad

After having spent a year in a B-school with only few months left to go, I believe that 1 or 2 years is a significant part of one’s life. ‘Experience’ is probably the right word in my opinion. Treat these 2 years as an experience and you shall probably make the most of it. However, flipping through the pages of the past, all that comes to my mind are the myriads of human instincts in an MBA college. Call it following tradition or basic human behavior, we all fit into at least one of these categories. If we don’t, we obviously are not a risk-free MBA student... rather someone breaking stereotypes, someone I’m yet to meet.

Debalina Haldar16 Jul 2014

I am Indore!

I AM INDORE! I entered the gates of the campus and my new life with a sense of pride,

Piyush Malhotra11 Jul 2014

Mumbai in the monsoons - My New Muse, My New Inspiration

Serenity is the last thing that one would expect when he lands at a place where chaos rules the roost. With curious eyes scanning the millions who were juggling their lives between local train platforms and figuring out the right proportion of work-life balance as well as bhaji-pav balance in their breakfast, I prepared myself to be one with Mumbai –‘the city of contradictions’ and boarded a local train to have a glimpse of what awaited me.

NITIE Mumbai (Since 1963)11 Jul 2014

IIM Ranchi Celebrates its 5th Foundation Day

On 6th July 2014, Indian Institute of Management Ranchi celebrated its 5th foundation day. The gala event was held in the Khelgaon auditorium Ranchi with many dignitaries attending the event. Professor Anup Kumar Sinha of IIM Calcutta graced the occasion as the chief guest. Professor Binay Bhushan Chakrabarti - Director IIM Ranchi and Professor Amarendu Nandy were the guests of honour. The Program started with a prayer song devoted to Lord Ganesha sung by the second year students. The best academic performers of 2013 were felicitated and were awarded Merit Certificates.

IIM Ranchi10 Jul 2014

Advertising Analysis: Coca Cola - Across Geographies

Coca Cola as a brand has enthralled masses across geographies with its advertising campaigns; shoring up the youth in flights of fancy and throes of passion. With some of the best marketing campaigns the multi-billion dollar brand has always taken care that the campaigns are mindful of the culture in the geographies they have been designed for. Having analyzed two advertising campaigns released in India and the US by using the Hofstede model one of the best known frameworks to assess cultural dimensions of a geography leads to some interesting conclusions and insights into how truly different the advertising campaigns are.

Sonal Sapale03 Jul 2014

The Passing of the Torch - Second Year At MBA

So I’m a senior now. Like many of you will be – right now or in another 11 months. We managed to make it to second year; along the way some made their ancestors proud whereas some barely scraped through. And there have been a few who weren’t as fortunate.

Nadeem Raj30 Jun 2014

IIM Udaipur welcomes the Fourth Batch of the flagship PGP Programme - Class of 2014-16

Indian Institute of Management Udaipur held the registration and commencement session of the fourth batch of its flagship PGP Programme for the Class of 2014-16. A total of 116 students registered in the new batch comprising of a diverse mix of students from different academic backgrounds and work experiences.

IIM Udaipur26 Jun 2014

Welcome 30th batch - in style!

IIM Lucknow welcomes the new batch of the post-graduate program in style. The 30th batch of PGP entered the gates of IIM Lucknow with a population of diverse background from lawyers to musicians to cricketers to pharmacists to dentists… and a smile on each of their faces.

Media And Communication Cell IIM-Lucknow24 Jun 2014