Competitions

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Why ABG Is Big In My Life - Krishnamoorthy Harihar, NMIMS Mumbai

Why ABG Is Big In My Life - Krishnamoorthy Harihar, NMIMS Mumbai

The Aditya Birla Group has transformed itself from being one of the oldest and largest Indian companies to being probably the largest Indian MNC having become a global powerhouse with operations across 34 countries spread across 5 continents, with a workforce of 120,000 and with global revenues contributing more than 50% of its overall revenues. Its operations encompass fourteen industry sectors including Telecom, Cement, Metals, Mining, Banking, Branded Apparels, Financial Services including mutual funds and insurance, Carbon Black, Finance companies, Insulators, Pulp and Fibre, Textiles etc. In chosen sectors it holds top position, like being the third largest producer of cement globally, the largest producer of white cement in the world, top three aluminum producer in Asia and largest producer of Viscose Staple Fibre in the world.

Krishnamoorthy Harihar
MAXI Fair – Meet the fair with a marketing flair

MAXI Fair – Meet the fair with a marketing flair

Bengaluru, Delhi, Calcutta, Ahmedabad, Lucknow – This is how a list of cities with top B Schools in the country looks like. Somewhere on this list is Jamshedpur – home to XLRI. Here, we wake up to the picturesque view of the Subarnarekha river in the morning. The privileged few who wake up early get to soothe their nerves with this view before the madness of the day sets in. At the end of the day, ruby red flames from the steel plant spread their tendrils into the darkness of the night. This time around, it’s the turn of the night owls to stretch their legs. This town is a quiet town. But for two days every year, the citizens pour out of their homes to witness the biggest event in town – MAXI Fair. It is in this respect that we stand apart from other b schools.

Raghunathan S