Competitions

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Why Aditya Birla Group is big in my life_Goa Institute Of Management

Why Aditya Birla Group is big in my life_Goa Institute Of Management

Right from the cement that was used to construct the house that I live in to the cloths I am wearing, Aditya Birla has sold everything.Who would have thought a company which was founded in 1857 will not just survive but create legend through more than a century. When Idea used to come up on TV, it not just grabbed my attention, it compelled me to get the sim to explore all the features that Abhishek Bachhan spoke about. Louise Phillip, Allen Solly, Van Huesen and Peter England had always been perceives as the elite brands at my home,whenever someone would buy any of those brands,we would be more than thrilled to have brought them home.So, there was a certain benchmark in quality that Aditya Birla had set up this way.

Jyothirmayee Voloju
The Sparkling Eyes Never Deemed_Goa Institute Of Management

The Sparkling Eyes Never Deemed_Goa Institute Of Management

Aditya Birla Group has been a part of my family’s life since ages. From the time my parents build our house till now Aditya Birla Group has got us totally covered. I could still remember the entire instance where my sparkling little eyes were searching for a cute little frock in the showroom. Pantaloons opened its first showroom in Guwahati and my family members went mad. I could vividly remember the excitement on the faces of my entire colony as it was the first clothing showroom opened in Guwahati.

Ayushi Jain
Discovering Oneself_Goa Institute of Management.

Discovering Oneself_Goa Institute of Management.

We belong to a generation for which the aesthetic value of a product matters the most. And we are greatly influenced by the brands around us as far as clothing is concerned. Aditya birla group has a large array of clothing brand under its name. Be it formal wear or casual wear or any type of apparels; Aditya birla group has a brand to offer for it. Some of the brands that the group owns are – pantaloons, Allen solly, Peter England, Hackett, Forever 21, American eagle, Van heusen etc.

aatish agrawal
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