Competitions

ABG -The ability to reach our goals stop at the time when we stop believing in ourselves-Bhuvnesh Bhatia,SCMHRD

Having a business idea and gathering the courage to start it up made me an inch closer to my long term ambition of being an entrepreneur. The entire demeanor the startup carries is enthralling to the outside world but the intricacies woven around the execution of it are unimaginable. Fresh out of college, I along with my friend took this bold step to make a difference in the lives of people. Our business idea revolved around providing personalized handmade gifting solutions to the customers. We had a great start with word of mouth publicity helping us land considerable orders to keep us busy. Also, as a part of our expansion plan corporates were our major target areas. We started with contacting corporate startups via email and cold calling. With little to no response, sooner we realized that things are not as simple as they seem. Failing to get the response we expected, we felt dejected. Pouncing upon we did make changes to our approach towards our customers only to realize that it is not just a business idea that is important for a startup, it also requires proper execution strategies. We felt short of the right skills required to negotiate. Failing to make ends meet we decided to shut shop. I felt dejected. But being a warrior that I have always been, giving up was not an option. I decided to pursue formal education and chose to go for MBA from a top B-school to learn the tricks of the trade.  Getting into a top B-school in India is a daunting task. Along with my strenuous job at a leading MNC, I started squeezing time to study whenever I could. But my performance in the exam wasn’t good enough to get me into a top B-school. Failures had become a part of my everyday life. There were times of despair, but they only made me stronger. I chose to reattempt the exam the following year. Studied with grit and determination, I ended up being amongst the top 1 percentilers in country’s one of the most reputed management entrance exams. I could see my dream coming true. Owing to my dedication and never give up attitude I’m proud to be at one of the best institutes for management education, SCMHRD. Constantly working towards my goal since then I ascertain a fact that the ability to reach our goals stop at the time when we stop believing in ourselves.

If you can dream it, you can achieve it -SCMHRD

Aditya Birla Group and Me_IMI New Delhi

There’s no real way to define a challenge. What seems as a big feat of achievement for one might be a cakewalk for most and this is why we shy away from showcasing what we feel as an achievement. While physical limitations are ones which are mostly in the limelight it’s the mental ones that need the most help. These are the ones that we veil with a smile and a nod.

Aditya Birla – A Big in my Life, SCMHRD PUNE

Since my childhood, I made the best of 24 hours every day. I was active in all the sports and art like singing and playing guitar. As I was growing, I realised the importance of academics, so I tried to strike the perfect balance between studies and extra-curricular activities. All this was made possible by the love and support of my family. Being a single child I had the constant attention of my parents. They made sure that I had strong morale fundamentals so that I can face any challenge in my life with grace and dignity. I took every challenge in my life head-on and with the best of my judgement.

Metamorphosis in Fashion by Aditya Birla Group SCMHRD

Being a girl, i have always loved clothes & fashion. So forever 21 & Pantaloons have been such an important part of my life. The plethora of brands i could witness in Pantaloons is amazing.Especially during sale season, i run around like a kid who is left in a candy store as i get extremely greedy to buy the best of the best. Further, Pantaloons holds a special place in my heart because of its brand colour which is Turquoise Blue. I couldn’t experience the awesomeness of wearing formals till i have joined SCMHRD, as i have always preferred wearing Indian wear, western wear & smart business casuals. The brand Allen Solly is my perfect destination to shop for formals, i could get the perfect fit, amazing texture of the clothes, wide variety of colour choices & what more to say i can keep bragging about it. Lastly, i have received so many compliments at my college when i wore formals, it boosted my confidence & added more credibility to the brand Allen Solly. Thank you ABG.

Making people their dream ready #IIMTrichy

Women in India are perceived in a particular way. They are either traditional or modern. Especially when it comes to their fashion. There are huge stores that sell a vast variety of clothes for women for all occasions. Right from bright sarees to gorgeous chudidhars to funky modern clothes. Having wearing the said set of clothes all my life, I was perfectly satisfied.I graduated as a Computer Engineer and got placed in my dream company. It was only after this that I realised something shocking. Right before I had to start working, I started my shopping spree for work clothes only to realise that in city like Chennai, in a crowded shopping mall with so many brands offering formal clothes for men, there weren’t much options for me at all. Having desperately looking for stores that actually had a good enough collection of formal clothes for women that were not ridiculously overpriced, I found Allen Solly. And I have not looked elsewhere ever since. This made me realise that despite the huge amount of working women in India there is a disparity between them and the Brands that actually want to dress them. Madura Fashion & Lifestyle, a division of Aditya Birla Fashion and Lifestyle under which Allen Solly functions, has been doing a great job in dressing India’s working women with premier and high end style and helped me in my path of achieving my dreams, elegantly dressed.

ABG in my life - SCMHRD

Number 1 in fashion (branded apparel) and lifestyle player. Number 1 in grey cement, white cement and concrete. Number 1 mobile telephone company. Number 2 in manufacture of viscose filament yarn. A leader in life insurance and asset management. Companies spend decades becoming leaders in any one such domain. And then there is a company, which holds all the before-mentioned titles together. A company that prides itself in its vision of being a premium global conglomerate with a clear focus on each of the businesses. A company that just does not talk integrity, commitment, passion, seamlessness and speed but actually walks the talk. A US$ 44.3 billion corporation, in the league of Fortune 500, built on strong foundation of stakeholder value creation, Aditya Birla Group (ABG) is a pride of the world.

ABG: A "forever" choice - SCMHRD

ABG: A "forever" choice - SCMHRD