Competitions

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The Strong Bonding | Sudeep Kumar Yadav, IIFT

The Strong Bonding | Sudeep Kumar Yadav, IIFT

The Engineers choice, Aditya Birla Group – Ultra cement has witnessed a lots of dream coming true. Helped in constructing strong foundation of many homes. My family always dreamed of having a home after regular hard work with 20 years saving, we at last started building our home, which was the best feeling which I experienced. Using UltraTech cement decision has benefited us a lot, seeing the “Majbooti” we all are very happy, because being form a middle class family we can’t build home again and again, so using a right type of cement was the very crucial decision that we have to take. We always looked for the strength and power as string as our family bonding \ relations with each other. On looking the data about the no of houses build (around 1.8 million a year), many more schemes to come. Aditya Birla Group subsidiaries will play a significant role in completing it and on the other side with a top fashion apparel like Peter England, Vanheusen etc. under the name. Aditya Birla Group a very important part of life from morning waking up in the bed to the night coming back and sleeping .I have recently started my IIFT Delhi MBA journey also, It’s a new learning phase in my life, as soon as I got instruction to buy a full business formals, the one thing that strike my mind was Peter England and Vanheusen apparels. Confidence level was very high and boosted after buying the business formals, this level of trust Aditya Birla Group has maintained over the years .I wish this would continue as same. Born and Bought up in defense environment my hobbies and interest was always towards Outdoor Sports (Basketball and Volleyball), Sports has always helped me in maintaining a food balance between sports and studies. Once practicing before college tournament I got hurt \injured, my hand got bruised .Being the captain of my team I was responsible for the good show in the tournament .But even though I didn’t lose hope and continued helping team in practicing. On the day of the tournament I realized that in a team game we are team, we will have to play as a one single member. I wrap up a band aid over my hand and started playing initially and after some time I switched with a member as I was having low efficiency due to injury .But after all the hard work and a active participation my team was able to secured silver medal and I was very proud of the team .Through this incident I realized a lot of things that are still helpful or useful over the period of my life .This sports affair continued then after college too. I joined corporate where everyone start saying that you will not get time to play sport or you will not be able to make up sports team. I started thinking about the ways of breaking theses stereotypes, then I got an opportunity. My corporate company was organizing a corporate sports tournament, I participated as a volleyball captain, finalized team, organized practice session and with a marvelous effort and performance we won gold medal after many years. Same skills and passion want to continue in my MBA journey to make shine IIFT in all sports tournament.

SUDEEP KUMAR YADAV MBA 2019-21 (Delhi)
How The Aditya Birla Group has influenced my life and the life of million Indians | Ankita Majumder, IIFT

How The Aditya Birla Group has influenced my life and the life of million Indians | Ankita Majumder, IIFT

Aditya Birla Group is one of the largest multinational conglomerates of India. Since 1857, it has been a big part of our life.  The various products from various sectors have impacted the lives of Indians in a massive way. The banking sector of ABG, which has created the Bhim App has influenced digital payment in India. Bhim app made it so easy for me to transfer money from anywhere to anyone. The No. 1 cement in India, Ultratech cement has improved the road infrastructure of our country. The buildings of IIFT are also made of Ultratech cement. Among all the sectors, the sector which impacted the most is fashion. My all-time favorite store Pantaloons made it possible to find clothes and accessories of various brands under one roof.  The fashion sector fulfills all the fashion requirements for all the section of the society. One hand Forever 21 takes care of my dresses for parties and on the other hand, Van Huesen and Allen Solly takes care of my formal and corporate looks at IIFT.  Peter England helps to find gifts for my father and brother easily. An international brand like Louis Philippe always keeps you updated with the latest fashion trend. The operations of Hindalco, Grasim and other units facilitate better trade and commerce in the country and add to the GDP figures immensely. Birla modal has contributed in a humongous manner into the country’s textile industry. Brands like Corino, Delice etc. have influenced the chemicals sector of India.

ANKITA MAJUMDER
Live it Strong, Connect Better.

Live it Strong, Connect Better.

Cash and smash, we all had a run for it almost three years back. Strong we stood and accepted the new ways of handling our daily lives. Most of us never had much to do with online payments and new concepts were coming up to reach every person in India. It was when Aditya Birla Group came up with its own payments bank, Aditya Birla Idea Payments Bank, adding a gem to its prolific brands. ABG and its brands are known for how they care their customers and always never fail to brighten up our lives with innovation. A company becomes a part of people’s lives when it follows up with the economy and connects to nitty gritties of its stakeholders and ABG has been the most active of all. Financial Inclusion is one of the important parts of public policy and its amalgamation with newest technology is what can grip the nation together. ABPB is just the word that has in its policy about financial inclusion and mobile banking technology as stated by Mr. Kumar Mangalam Birla sir. I wish to see everyone be updated with latest technology and enjoy the services without any hindrances. With the penetration of internet across every village and corners of the cities of India and easy ownership of mobile handsets has enabled everyone of us to use various financial services and products and ABPB has left no stone unturned to make it possible. With demands ever rising and aspiration of every Indian I feel proud to be under the umbrella of Aditya Birla Group that has touched our lives so deeply.

VARUN BHAGWANT MESHRAM MBA IB 2018-20 (DEL)
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