A Whole New World
Aditya Birla Group is one of the biggest conglomerates in India touching the lives of millions of people everyday. The industrial group has its presence in almost all sectors – from textiles (Grasim), aluminium (Hindalco and Novelis), yarn (Nuvo), cement (Ultratech), telecom (Vodafone Idea Cellular), retail (Aditya Birla Retail), chemicals (Aditya Birla Chemicals) and so on. Most of these companies are among the top ten in their sector and while they continue to grow, the company’s garment names such as Van Heusen, Peter England and Louis Philippe push the branding further. Aditya Birla Group has been an important part of my journey to India’s top B-School. For all my interviews I needed formals. I tried many different clothing brands for the formals but nothing worked. Finally I visited Peter England and I got what I wanted. Wearing a suit that fits your body shape perfectly boosts your confidence a lot. Talking about the experience at the interviews, it was a completely different and new experience for me. During the interviews I got the chance to interact with many aspirants and was surprised to see how many people had their dream company as Aditya Birla Group like me. After starting in 1857, Aditya Birla Group has been able to touch the lives of millions of people through their products and services. After all the interviews and hard work I am finally here at IIFT, Delhi, looking forward to a completely new phase of my life. I wish someday I am also able to impact the lives of people.



