Marketing

55 articles
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5 Brand Management Hacks To Nail Your Marketing Strategy | Ft. Chetan Dubey

5 Brand Management Hacks To Nail Your Marketing Strategy | Ft. Chetan Dubey

Are you looking to pursue a career in marketing? Then this live webinar is an unmissable opportunity for you to find out all about the practical concepts which are implemented behind the scenes. You would also get to know the difference between consumer insights & consumer behavior with relevant case examples and how you could go about creating brand strategies in the current time.

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You Need To Constantly Challenge And Redefine Yourself To Succeed, Gouri PV, Tata CliQ, TAS

You Need To Constantly Challenge And Redefine Yourself To Succeed, Gouri PV, Tata CliQ, TAS

Our third guest in the #SettleForMore series, powered by TAS is Gouri PV, who is a Keralite, but throughout her formative years has traveled the country and the world. A diverse personality, Gouri has done her engineering, worked with the Tata Group, and then joined IIM Calcutta for an MBA. Having worked with the Tata Group before, it was always her first choice to get into the world of the Tatas again, but this time as a manager. And so she did. We spoke to Gouri to trace her journey of #SettleForMore. Here are the excerpts:

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How To Bag Internships, PPOs With P&G, HUL, BCG, A.T.Kearney Ft. InsideIIM’s Best 30 | YOBOLive Ep. 26

How To Bag Internships, PPOs With P&G, HUL, BCG, A.T.Kearney Ft. InsideIIM’s Best 30 | YOBOLive Ep. 26

For the 26th Episode of YOBOLive, we feature some pretty special people. Voted InsideIIM’s Best 30, these students are some of the best from the class of 2019-21. In this webinar, get the chance to interact 1-on-1 with them. Not only have they shown their grit and perseverance by cracking WAT-PIs to get into their b-schools, they’ve also bagged internships and PPOs with some of the best firms out there! ABG, P&G, HUL, BCG, Mondelez, A.T. Kearney and many more such organisations have offered them internships, PPOs and PPIs. Join this webinar on Thursday, 14th January at 6 PM to find out how they achieved this and more!

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What Does It Take To Earn A 7 Figure Salary | Product Management 101

What Does It Take To Earn A 7 Figure Salary | Product Management 101

Products & technologies have had increasingly higher adoption rates. Telephones took almost 100 years to reach 100 million users, mobile phones took 20 years, Facebook took less than 5 years to reach the same mark and Instagram just 2 years! With a breakneck speed in the product adoption rates, organisations all over the world are realizing the importance of the product management role in developing, adoption, growth and retention of the product in its life cycle. Companies are cognizant of the fact that they can make consumers the king by actually making the product the center of all their strategies.

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Open The Salary Hike Door By Closing The Skill Gaps

Open The Salary Hike Door By Closing The Skill Gaps

It's undeniable that the current economic & social situation has accelerated the need for upskilling. Professionals need to constantly upskill, do it more quickly than before and keep getting better in order to remain competitive & employable. Make no mistake, this trend has been noticed across industries & job roles. 

Team InsideIIM
Marketing | InsideIIM