InsideIIM

MBA Alumni

3,679 articles
Page 415 of 460
How Apple Gives us Emotional Reasons to Buy

How Apple Gives us Emotional Reasons to Buy

In his fourth Founding Fuel episode, Rajesh Srivastava says that chasing profits may be self-defeating. It does not guarantee the kind of success earned by the likes of Apple, Google, Amazon, Facebook or Twitter - companies that have notched up profitable revenue growth over an extended period of time and have also won a place in the hearts of the people they serve. This twin achievement has catapulted them into the league of the world's most admired and valuable companies.

Rajesh Srivastava
Read More
Final Placements : IIM Calcutta – Class of 2015

Final Placements : IIM Calcutta – Class of 2015

The big themes emerging from IIM Calcutta's Final Placement Season this year are - Strength in Banking & Finance and Consulting, Rise of E-Commerce and Technology and the number of students looking at starting their ventures straight from campus.

Team InsideIIM
Read More
MBA Dream Shattered? – The Way Ahead – Part II

MBA Dream Shattered? – The Way Ahead – Part II

In the 1st part of the article we covered some of questions that must be going through your mind. And we will cover some of the common queries that we have faced from students. But my first advice is to understand that you are not alone. What you face is tough, but it has happened to many students.

Rahul Reddy
Read More
Successful Completion of Final Placements of PGP Class of 2015 at IIM Udaipur

Successful Completion of Final Placements of PGP Class of 2015 at IIM Udaipur

Indian Institute of Management Udaipur successfully concluded its final placement season for the class of 2015 of its flagship Post Graduate Programme (PGP). The institute achieved an incredible feat of 100% placement yet again as the big corporate houses in the industry continued to trust the quality of the management education delivered.

IIM Udaipur
Read More
Turning Your Customers into Brand Advocates

Turning Your Customers into Brand Advocates

What is your brand advocacy score? Did you know why Google jettisoned an elaborate marketing plan made by an accomplished Coca-Cola executive? Does your brand provide an end-to-end memorable experience to the customer? The video below helps you get great insight whether you're building your own enterprise or are in charge of a brand in a fast growing company.

InsideIIM Career Services
Read More
MBA Dream Shattered? - The Way Ahead - Part I

MBA Dream Shattered? - The Way Ahead - Part I

After a tumultuous six months, starting with the CAT in November, it is high time to take stock of where you stand, especially if you are staring at a year wasted and are gearing up for a decision to chuck the MBA dream!

ARKS Srinivas
Read More
MBA Alumni | InsideIIM