MBA Aspirant

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Look For Long Term Goals Before Joining A B-school, Ft. Satish U(Amazon) & Pragya S(PwC), IMT G Alum

Look For Long Term Goals Before Joining A B-school, Ft. Satish U(Amazon) & Pragya S(PwC), IMT G Alum

Pragya Shree went on to explore the world of Finance after studying Planning and Architecture for four years. Satish Upadhyay sailed with the Merchant Navy and decided he likes the world of advertising and marketing better. Both of them heard their calling and decided that they want to make a career in the fields that they associate themselves the most. We have Amazon India Marketplace Marketing Head Satish Upadhyay and Financial Services, Strategy & Digital Director of PwC Pragya Shree in this episode, sharing their decision to opt for an MBA from IMT Ghaziabad and then finding their passion by taking the long road. *This is a promoted feature.

InsideIIM Career Services
Why E-Commerce Marketing Is The Next Big Thing Ft. Urvi Ved, Kohler, ex-ITC, ex-Mondelez, IIM-I Alum

Why E-Commerce Marketing Is The Next Big Thing Ft. Urvi Ved, Kohler, ex-ITC, ex-Mondelez, IIM-I Alum

2020 was something which the world was not prepared for. It caught us off guard & made us rethink everything in our lifestyles. The business world learned quite a few lessons and one of those learnings was ‘immunity’. Not just because so many brands took to launching ‘immunity building’ products, but because building immunity against such widespread & profound breakdowns of the entire system became a necessity. It has become extremely important to create seamlessly merging worlds of physical, local and virtual into an omnichannel ecosystem for the customers. In a year where we looked at trends like #MicroInfluencers​, #Local​ & #BackToTheRoots​, we revisit Marketing, its new rules and the role of E-Commerce with a person who has almost a decade of experience navigating brands and categories to success.

Team InsideIIM
In Conversation With Mr. Taman Deep Singh On The Rise Of The E-commerce Models In The FMCG Landscape In India

In Conversation With Mr. Taman Deep Singh On The Rise Of The E-commerce Models In The FMCG Landscape In India

I bring to you an interesting conversation on the changing landscape of the FMCG industry in India, in a bid to demystify the intersection between E-commerce, Sales and Marketing. We have with us Mr. Taman Deep Singh Bajaj, a distinguished alumnus of MDI, Gurgaon, a seasoned CPG professional with his experience spanning more than 7 years across various domains from Sales, E-commerce Merchandising, Category and Brand Management and P&L Management. 

Ashi Jain
How Baahubali Wowed Users | A Case Study

How Baahubali Wowed Users | A Case Study

Directed by S.S. Rajamouli, Baahubali is the most expensive Indian film with a budget estimated at 250 Crore INR. And when it released, Baahubali (part 1) was the 39th highest-grossing film of 2017, grossing over ₹14.169 billion (US$218 million) in India and over ₹2.896 billion (US$44 million) overseas, for a worldwide gross of ₹17.065 billion (US$262 million) by September 2017. How did an Indian film become India’s answer to Sparta or Ben-Hur? Despite such a giant budget, how did Baahubali gross such profits? In today’s case, we look at the factors for Baahubali’s phenomenal success.

Team InsideIIM
Challenges Before Budget 2021 - Business News At A Glance Ep. 21

Challenges Before Budget 2021 - Business News At A Glance Ep. 21

Budget 2021, Republic Day, and a rally at the Red Fort turning violent. Trends that will shape the "next normal," the world post-COVID 19. All this in today's news bulletin. Especially check out our synopsis of the challenges faced by the FM before budget 2021. Read on!

Team InsideIIM
How To Convert An IIM Interview Call? || Ft. Bushra Qureshi, IIM L '22

How To Convert An IIM Interview Call? || Ft. Bushra Qureshi, IIM L '22

Firstly, I would like to congratulate you on getting an IIM call. You are just one step away from your dream of studying in an IIM but the game is not over yet. You need to put your best foot forward and only the one who is prepared can come out triumphed. Do not slack now, this is the time to put all might towards converting your dream into reality.

QURESHI BUSHRA ABDUL AZIZ
What In-Hand Salaries Do MBA Students At India's Top B-Schools Expect?

What In-Hand Salaries Do MBA Students At India's Top B-Schools Expect?

One of the most pressing matters for any MBA student is being able to receive a good return on investment, both in terms of money and time. Having spent a good number of months (if not years) working towards getting admission to a top institute, students expect a certain remuneration to start-off their management careers with. Since placement reports usually provide limited salary data, we made use of the extensive InsideIIM Recruitment Survey to dive deeper into the kind of salaries that students realistically expect in their first post-MBA jobs.

Team InsideIIM
How these B-school Students Bagged Internships During The Pandemic That Shaped Their Careers, Ft. IMT Nagpur

How these B-school Students Bagged Internships During The Pandemic That Shaped Their Careers, Ft. IMT Nagpur

In a time when multiple summer internships were revoked by organizations after organizations, some companies did make sure that the promises were kept and the students received a very different internship this year around. We spoke to three such students from IMT Nagpur, who went through hardships and difficulties before and during the internships, but came out victorious, thanks to the academic pedagogy and rigor that the institute imparts in its students. While Sanjana Singh bagged an internship with the Outlook group, Ashima Shafiq cracked an internship at Bata and Anush Mehra at CRISIL. Following is the excerpt of the interview. 

Team InsideIIM