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MBA Aspirant

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"Screenshots Helped To Remember Tricky Questions During Mock Analysis" - Hardik Vijay, CAT 2019 99.96%ile, IIM B

"Screenshots Helped To Remember Tricky Questions During Mock Analysis" - Hardik Vijay, CAT 2019 99.96%ile, IIM B

Hardik Vijay is currently studying in IIM Bangalore in the 2020 batch.  He did Civil Engineering from IIT Kanpur with CPI 8.7. Hardik had 10 CGPA in class 10th and had 85.6% percent in 12th Standard from Rajasthan Board. Post engineering, he worked for 2 years in Citicorp. In his second CAT attempt i.e. CAT 2019, Hardik scored 210.18 marks  with 99.96 percentile | VARC, 77.54, 99.87, DILR, 62.70, 99.81, QA, 69.94, 99.59. Here is how Hardik managed to ace CAT 2019 along with his office hours.

Team InsideIIM
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What Does It Cost To Pursue An MBA From An IIM?

What Does It Cost To Pursue An MBA From An IIM?

In a survey conducted in 2018, InsideIIM asked its vast user base of MBA aspirants the top-5 factors that mattered to them while choosing a business school. Unsurprisingly, amongst the top-5 factors was the cost of the MBA program. It is common knowledge that while a lucrative degree to have under your belt, an MBA is not cheap. So, what does it cost to pursue an MBA from one of the 20 IIMs in the country today? What is the cost of an MBA from an IIM in 2020? What has been the trend in the fee hike for the IIMs over the past three years? Here's an analysis to answer all these questions about IIM fees in 2020.

Akshaykumar Sirsalewala
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From 2 Sleepless Nights To Making Into IIM Nagpur

From 2 Sleepless Nights To Making Into IIM Nagpur

Buddies, no one can deny that dreams of young hearts take the sleep away in every way. Ah! No blushing, nothing that sort of fairy world I am talking about here. My tale is the saga of struggle, not the rosy land of Pinky Rinky. With my first firm step on the roadway to success, I got a knock-knock of an offer letter for an MBA from a very reputed private institute. I shared the news with my First Friend, "my Mom," and afterward, you can presume the mirthful scene of a middle-class family. But, a few days before receiving the offer letter, I received the Stage 2 shortlist from IIM Nagpur. It was my dream to pursue an MBA from an IIM and make my family proud, and the same was going at the back of my mind. God knows, still, that 20th March flashes in my head. It was the deadline day for submission of the Stage 2 form. The deadline was 5 PM. I submitted the form and left for my home, not knowing that it was the last time I was meeting my colleagues at the office. (There would be a complete lockdown in coming days)

Nexus - Media & PR Club, IIM Nagpur
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When Marketing Meets Data Analytics, Business Strategy Ft. Sayantani B, Target, MuSigma, MICA

When Marketing Meets Data Analytics, Business Strategy Ft. Sayantani B, Target, MuSigma, MICA

In India, many engineers choose to pursue an MBA. And many more find themselves wondering which career path to pursue post MBA. One of the most lucrative careers MBA graduates can pursue? Data analytics. But let’s face it, there are various roles that once can pursue in an analytics career. You can work in finance, strategy, marketing and even operations or HR as an analyst. So what are the skills one needs to get into such a career? And if you’ve graduated as an engineer, what kind of opportunities are open to you? Answering your questions today is Sayantani Bandyopadhyay, Site Merchandiser at Target and MICA alum. A graduate of IIEST Shibpur, Sayantani also worked with Mu Sigma straight out of engineering college. Post MBA, and having studied marketing analytics at MICA, Sayantani shares her career journey with us today. Don’t forget to check it out!

Team InsideIIM
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From Cheetos to Kinder Joy : Why Do Kids Buy? | Marketing Resources

From Cheetos to Kinder Joy : Why Do Kids Buy? | Marketing Resources

We are a group of students in our 2nd year (PGP2, as it is popularly known) at IIM Ahmedabad. We undertook a really interesting course- "Psychology of Promotions" and undertook a study to assess the factors behind the success of brands such as- Kinder Joy, Cheetos etc. Our findings have been presented in the form of an engaging podcast. Ever wondered how do those catchy jingles and fancy advertisements compel the little ones to move heaven and earth for that one tiny toy? We’re a bunch of students from IIM Ahmedabad and we’re here to help you better understand goes in a little toddler’s brain and how they ALWAYS end up getting their way!

Harshita Arora (Ms)
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Why Holding IPL During A Pandemic Was Necessary | Dekoded Ep 5

Why Holding IPL During A Pandemic Was Necessary | Dekoded Ep 5

IPL 2020 is about to kick-off in a few hours. The cricketing extravaganza that has for years worked as a massive crowd puller, would be held in UAE this time, without any audience at the stands. At a time, when the entire world is reeling from the economic downturn, rising COVID cases, and uncertainty, IPL has gone on with a motto of ‘the show must go on’! And rightly so, because it's not just about the tournament, it's about the broadcasters, advertisers, brands, and the entire IPL ecosystem that is a billion-dollar industry in itself. But, what exactly makes IPL such a big brand? We tried to Dekode this through the 4 Ps of marketing and branding for IPL in this episode of Dekoded, where we decode things from the everyday world.

Team InsideIIM
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SNAP In 2020 Will Just Be One Hour Long - All You Need To Know About SNAP 2020

SNAP In 2020 Will Just Be One Hour Long - All You Need To Know About SNAP 2020

The SNAP exam has seen many changes in recent years. The exam first shifted from a pen and paper format to the online format, excluded the General Knowledge section from its paper pattern, and also introduced 'special questions' worth extra marks in the Quantitative Ability section. Now, there have been further highly significant changes to the SNAP paper pattern as well as the test-taking process, including the number of times candidates can take the SNAP 2020 exam. Here's all you need to know about the latest SNAP 2020 paper pattern.

Team InsideIIM
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