For nearly a decade, we've been in the business of constantly trying to bridge any knowledge gaps that may exist between your idea of an MBA and what it can add to your career, and what value it really adds. Our entire team works constantly to bring you closer to a career decision that is right for you in the longer term.
Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads, jingles, quirky statements or just 2-minute foods. But how did they begin? Who made these names iconic and household terms? The answer lies somewhere between strategy and marketing! If you’re an MBA aspirant or student interested in marketing, you would probably want to work on a brand such as this. You would essentially become a part of the FMCG story - enriching those household utility brands that we all know and love! In this article, meet some marketers who have contributed to the stories of famous, iconic or just daily FMCG brands.
Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads, jingles, quirky statements or just 2 minute foods. But how did they begin? Who made these names iconic, household terms? The answer lies somewhere between strategy and marketing! If you’re an MBA aspirant or student interested in marketing, you would probably want to work on a brand such as this. You would essentially become a part of the FMCG story - enriching those household utility brands that we all know and love! In this article, meet some marketers who have contributed to the stories of famous, iconic or just daily FMCG brands. Find out what makes an FMCG career interesting. Is selling soaps, atta or noodles really a passion project? What rewards do you get as an FMCG marketer? This article provides you a glimpse. And a little something more. An opportunity to create your own marketing career! Check it out now!
It's time to play InsideIIM's FMCG Marketing Quiz! The theme of this quiz is 'FMCG Marketing' - how well do you know the field? Test your knowledge by answering these 10 questions! At the end of this short quiz is a surprise for you. We hope you like it!
Saathwik Kolluru, during his final year of Civil Engineering at IIT Bombay, decided to give CAT a chance. And guess what? He got 99.99%ile in his first attempt and converted IIM Calcutta. How did he manage to do that? Was it pure intellect, or a product of well-thought strategy? Get to know more about that in today’s video.
The Indian School of Business, one of the finest management institutes in the world, has released final placement statistics for the PGP class of 2020! In 2020, the institute has broken it's own record by recording 1504 offers for the 884 students participating in the placement process - this is the highest number of offers that ISB has seen in the past 5 years and is nearly a 15 percent increase over the previous year.
With the Covid-19 pandemic and the shutting down of physical coaching centers, preparation for CAT 2020 will mostly be online. While attending coaching classes in person may no longer be an option, there are a lot of resources available on the internet that you can use for preparation. So, with three months to go, how do you start preparing?
Being a part of IIM Bangalore's current cohort, the unconventional class of 2022, is a joy to behold. Unconventional because we all start our MBAs in the opposite way of a more wanted, physical one. We've been interacting with mere faces on Zoom calls, only hoping to form genuine connections, both with knowledge and people. While the 'am I audible?' questions go on, let us rewind a bit.
For nearly a decade, we've been in the business of constantly trying to bridge any knowledge gaps that may exist between your idea of an MBA and what it can add to your career, and what value it really adds. Our entire team works constantly to bring you closer to a career decision that is right for you in the longer term.
Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads, jingles, quirky statements or just 2-minute foods. But how did they begin? Who made these names iconic and household terms? The answer lies somewhere between strategy and marketing! If you’re an MBA aspirant or student interested in marketing, you would probably want to work on a brand such as this. You would essentially become a part of the FMCG story - enriching those household utility brands that we all know and love! In this article, meet some marketers who have contributed to the stories of famous, iconic or just daily FMCG brands.
Maggi. Ghadi Detergent. Dairy Milk. Colgate. Nirma. Amul Butter. Parle G. Some famous brands that kids across India would know. These brands are stuck in our minds as funny ads, jingles, quirky statements or just 2 minute foods. But how did they begin? Who made these names iconic, household terms? The answer lies somewhere between strategy and marketing! If you’re an MBA aspirant or student interested in marketing, you would probably want to work on a brand such as this. You would essentially become a part of the FMCG story - enriching those household utility brands that we all know and love! In this article, meet some marketers who have contributed to the stories of famous, iconic or just daily FMCG brands. Find out what makes an FMCG career interesting. Is selling soaps, atta or noodles really a passion project? What rewards do you get as an FMCG marketer? This article provides you a glimpse. And a little something more. An opportunity to create your own marketing career! Check it out now!
It's time to play InsideIIM's FMCG Marketing Quiz! The theme of this quiz is 'FMCG Marketing' - how well do you know the field? Test your knowledge by answering these 10 questions! At the end of this short quiz is a surprise for you. We hope you like it!
Saathwik Kolluru, during his final year of Civil Engineering at IIT Bombay, decided to give CAT a chance. And guess what? He got 99.99%ile in his first attempt and converted IIM Calcutta. How did he manage to do that? Was it pure intellect, or a product of well-thought strategy? Get to know more about that in today’s video.
The Indian School of Business, one of the finest management institutes in the world, has released final placement statistics for the PGP class of 2020! In 2020, the institute has broken it's own record by recording 1504 offers for the 884 students participating in the placement process - this is the highest number of offers that ISB has seen in the past 5 years and is nearly a 15 percent increase over the previous year.
With the Covid-19 pandemic and the shutting down of physical coaching centers, preparation for CAT 2020 will mostly be online. While attending coaching classes in person may no longer be an option, there are a lot of resources available on the internet that you can use for preparation. So, with three months to go, how do you start preparing?
Being a part of IIM Bangalore's current cohort, the unconventional class of 2022, is a joy to behold. Unconventional because we all start our MBAs in the opposite way of a more wanted, physical one. We've been interacting with mere faces on Zoom calls, only hoping to form genuine connections, both with knowledge and people. While the 'am I audible?' questions go on, let us rewind a bit.
